Body Linens Joins Forces with Public Relations Firm

The designer pajama company, Body Linens by Thread Count™ has partnered with 32Flavors PR to evolve their brand, and remind shoppers- why have 500 thread count sheets when you can have 500 thread count pajamas? Or better yet, 800 thread count.

(PRWEB) June 21, 2006 -- Body Linens by Thread Count™ at http://www.bodylinens.com has made a partnership with publicity firm, 32Flavors PR, which will help to not only get the word out about their company, but help to evolve their brand in these competitive times. Focused on Internet, print and television media 32Flavors PR will continue to have editors saying to themselves “what a fabulous product idea”. “I am very excited to team with 32 Flavors PR. One major obstacle of being an online business is visibility and I know that Lizabeth Sorensen and her team will show our potential customers that Body Linens by Thread Count is the best and most luxurious place to buy sleepwear.”- Jeena Hunget, designer and owner of Body Linens.

This sort of exclamation is not out of the ordinary for Body Linens creator Jeena Hunget, she said it to herself back in 1998 when she had a stroke of genius and asked “Why buy 500 thread count sheets when I don’t have 500 thread count pajama’s?” The answer was clear from that point on, and she would have 500 thread count sleepwear as would the rest of the world. From her women’s nighties which start at $50.00, to her full sleep sets for both men and women, Hunget offers a variety of thread count choices and monogram options. Thread counts are currently offered at 300, 500 and 800. This is not to say that her product is for the luxury shopper only, and her pricing and accessibility through her online shop reflect that.

Exquisite customer service and gift wrapping are standard practices offered at the Body Linens website, and designs such as robes, matching children’s pajama’s, and more color options are in the works for 2006. Garments from Hunget’s line have been worn by stars such as Julia Louis-Dreyfus and were recently gifted to Oprah Winfrey. Body Linens has been a fashion editor’s pick on the popular Internet magazine Portland Picks, and have appeared on the Isaac Mizrahi Show. Body Linens is the only sleepwear line available by thread count, and editors, as well as celebrity gifting companies are taking notice.

From her town in Missouri, Jeena Hunget is living a dream that she never really knew she had until the fateful day she skimmed her hand over 500 thread count sheets. It was then that she made a plan that would not only change her life, but create restful, however stylish nights for men and women around the globe.

Editors please contact 32Flavors PR at http://www.32FlavorsPR.com for more information. Phone: 518.428.0921

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