REVShare Names Kim Wilder-Lee as Director, Media Relations; Entertainment Industry Veteran Joins America's Largest CPA Advertising Network

REVShare, television's largest Cost-per-Action (CPA) Advertising network announces the appointment of Kim Wilder-Lee as Director, Media Relations. Wilder-Lee most recently served in the same capacity for "Entertainment Tonight" for three years.

Temecula, CA (PRWEB) June 27, 2006 -- REVShare, television’s largest Cost-per-Action (CPA) advertising network, today named Kim Wilder-Lee as Director, Media Relations. She will report to Alain Jourdier, Vice President, Marketing and Communications.

Wilder-Lee comes to REVShare with more than 15 years’ experience in publicity and public relations in the entertainment industry in Los Angeles. Most recently, Wilder-Lee was Director of Media Relations for “Entertainment Tonight,” television’s longest running, most watched syndicated entertainment news program in the world. There, she was responsible for all national and international publicity on behalf of the series and its anchors, Mary Hart and Mark Steines, as well as ET’s signature event, the annual ET/People Magazine Emmy party for 1200 industry VIPs.

“Kim brings a wealth of experience and entertainment industry marketing and publicity know-how to our company,” said Jourdier. “Her years in the business have given her both the knowledge and the contacts to help us grow our media profile at the national level and achieve our marketing goals. We are so excited to have her on board as we continue to define the new frontier of CPA television advertising.”

Prior to her work at “Entertainment Tonight,” Wilder-Lee held positions at some of the television and the PR world’s most notable companies including Fox Broadcasting Company where she launched the ground-breaking media and internet campaigns for the hit series, “The X-Files” and received a Publicists’ Guild of America nomination for her campaign for “Chicago Hope;” and Rogers and Cowan where she oversaw the national publicity efforts on behalf of “Picket Fences,” and “Homicide: Life on the Street,” among many others.

Wilder-Lee received a B.A. in Journalism from the University of Southern California’s venerated School of Journalism. She can be reached at 800-819-9945, ext. 486.

About REVShare:
REVShare has specialized in Cost-per-Action (CPA) television advertising since 1989. The company has relationships with more than 1,000 local market television stations, cable systems, syndicators and networks, which are willing to provide television time on a performance basis. With a customer-oriented team, proven client results, state-of-the-art technology and marketing know-how, REVShare continues to lead the industry in the evolution of television advertising models for the next generation of convergence and interactivity.    

REVShare saves its ad clients thousands and provides trackable, proven results as well as solid sales lead generation.

For more information on REVShare, please contact Alain Jourdier, Vice President, Marketing and Communications, 1-800-819-9945, ext. 485, or visit www.revshare.com.

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