Anxiety-ridden Aides Avoid a Deal with the Devil with the 'Sobe Soul Surrender' at Loews Miami Beach Hotel A

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Desperate for a must-have Miami escape, sleep-deprived assistants and migraine-consumed minions -- perfect roles for the hot novel-turned-movie “The Devil Wears Prada” -- indulge in true-to-form “me time” with the “SoBe Soul Surrender” program at the Loews Miami Beach Hotel, starting at $599.50 per person through Sept. 30, 2006*. From private beach cabana and spa mani/pedi to Blackberry “lock-up” and in-room massage, anxious apprentices shun stresses (and Satan-like bosses) and breathe a sigh of relief on “The American Riviera.”

Desperate for a must-have Miami escape, sleep-deprived assistants and migraine-consumed minions -- perfect roles for the hot novel-turned-movie “The Devil Wears Prada” -- indulge in true-to-form “me time” with the “SoBe Soul Surrender” program at the Loews Miami Beach Hotel, starting at $599.50 per person through Sept. 30, 2006*. From private beach cabana and spa mani/pedi to Blackberry “lock-up” and in-room massage, anxious apprentices shun stresses (and Satan-like bosses) and breathe a sigh of relief on “The American Riviera.”

“SoBe Soul Surrender" at the Loews Miami Beach Hotel

  • Private Beach Cabana for a day                            
  • Spa Manicure/Pedicure
  • Blackberry Lock-Up/Internet Disconnection    
  • In-room massage
  • Breakfast in bed                                                    
  • Copy of “The Devil Wears Prada”

Catering to nerve-calming and tension-taming, the Loews Miami Beach Hotel provides well-deserved gratification to caffeine-induced, consumed-by-worry guests. Upon check-in, hot-headed helpers pained by constant phone calls and emails eliminate agony with the Blackberry Lock-Up and in-room internet disconnection -- a new trend for business travelers and the perfect way to avoid nit-picking requests from the boss. Guests also receive a copy of the top-selling novel “The Devil Wears Prada” -- ideal reading material for every “Ahn-dre-ahh” of the world. Always-on-the-go assistants give in to nearly-forgotten free time and indulge with an in-room massage, complemented by soothing SoBe-style accommodations. Beckoned by the palm-tree promenade leading to calming waters and white sugar sand, sun-seeking subordinates enjoy access to a private beach cabana, equipped with plush beach chairs, fresh fruit arrangement and cute cabana boy. Revamping into “me” mode, pampered patrons are waited on hand and foot with a spa mani/pedi. After an evening of unwinding with drinks at Hemisphere’s Lounge or a sizzling South Beach night, guests wake up refreshed yet relaxed with a rewarding breakfast in bed.

Loews Miami Beach Hotel flaunts a “SoBe style” fusion of cosmopolitan and Art Deco influences creating beachfront elegance for the “authentic hip.” The hotel showcases 790 stylish rooms and suites, its own Emeril’s Restaurant, a palm tree-lined promenade and ultra-private beach cabanas.

To give in to the “SoBe Soul Surrender”, or for information, call the Loews Miami Beach Hotel at 800-23-LOEWS, 305-604-1601 or visit http://www.loewshotels.com.

*Based on double occupancy for a two night stay. Subject to availability.

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Jamie Foley

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