Maricopa, AZ (PRWEB) July 6, 2006
Joli Bebe Boutique, an online organic baby clothing retailer, goes above and beyond competitors by pledging to give 2% of all sales to the World Wildlife Fund. Customers can buy the quality organic baby clothing they desire and simultaneously help save an endangered species. The company hopes that their commitment will raise awareness among shoppers.
While most retailers are focused on their bottom line, one new retailer is more concerned with their campaign to give back to our environment. Joli Bebe Boutique’s unique approach to their business gives them an edge in an increasingly competitive industry. Today’s generation of parents are more informed about our environment and are seeking out more environmentally conscious retailers offering organic clothing without sacrificing style.
The baby fashion industry is turning green. Green as in hats, nightgowns, and onesies made of organic cotton that haven’t been saturated in harmful chemicals or processed using synthetic dyes. The green movement is bibs and blankets that are made in sweatshop-free conditions by garment workers who are paid fairly for their work.
More than ever, Americans are staring down the repellent side of fashion and turning more to the environmentally conscious retailer and designer. “The success of natural grocers speaks volumes to American’s concerns for healthier products. As awareness grows so will the need for natural fabrics,” remarks Kristen Schwartz, co-owner of Joli Bebe(TM)Boutique LLC. “As parents continue to educate themselves on the damaging effects of traditional cotton manufacturing, more are walking the extra mile for their babies.”
Although a good portion of Americans still may not know the conditions in which their garments were manufactured or the effects traditional cotton manufacturing has on our planet, this is changing. Organic apparel is coming into the mainstream with more media-focused personalities getting involved. Bono, of the band U2, and his wife launched an organic clothing line called “Edun” this past March. Bono is already well-known for his political activism. Leonardo DiCaprio got involved by speaking out about Global Warming on Oprah back in October 2005.
Joli Bebe Boutique combines awareness and activism with every sale. Kristen Schwartz and Heather Sinkwitz, the company’s owners, educate their customers by incorporating informational cards with endangered species education in each purchase. They also include information on their website, http://www.jolibebeboutique.com, regarding the benefits of organic cotton. “We feel we are answering a long overdue cry from our planet,” says Sinkwitz. “Not only are we offering adorable, organic infant wear with quality and softness incomparable to traditional garments, but we are able to use our sales to help spread the word and make a difference.”
The owners and mothers go one step further. Joli Bebe Boutique has partnered with Stop Global Warming.org, The Orangutan Project, and World Wildlife Fund to raise awareness of our environment and animals in need. With each sale they donate 2% to the World Wildlife Fund for the adoption of endangered species. The company adopts one endangered animal or animal family each quarter. The customers help choose the featured animal by shopping from the selected endangered species lines. Whatever line receives the most sales by the end of the quarter wins the adoption. Customers can stay up-to-date on adoption news through the store’s website.
“We hope by using our business to raise awareness for our planet, we may secure a healthier and brighter future for our babies,” says Schwartz. “Americans must stand up and demand healthier alternatives for their children. For years, as a country, we sat back and accepted what our stores had to offer while the planet and its inhabitants were dying. Our babies deserve to remain as pure as the day they were born.”
ABOUT JOLI BEBE(TM) BOUTIQUE, LLC:
Located in Arizona, Joli Bebe Boutique’s baby clothing lines include an Orangutan line for girls, an Elephant line for boys, and a Brown Bear line including unisex clothing and gear. They also carry organic skin care, nursing wear, toys, and gift sets. All purchases qualify for a 2% donation to the World Wildlife Fund. All fabrics are contaminant-free and irritation-free organic cotton.
For more information or to review our products view us at http://www.jolibebeboutique.com. Joli Bebe Boutique offers wholesale and drop-ship opportunities. Please feel free to contact us with questions or inquiries at (480) 988-7979.
For more information regarding our partners or to contribute directly, please visit: