Palm Springs, Calif. (PRWEB) July 10, 2006
MoPress (http://www.moplants.com) is the electronic imprint for national gardening authority and host of DIY Network’s Weekend Gardening show, Maureen “Mo” Gilmer. Backyard Wedding Makeover is the first title created with this cutting-edge concept for e-books.
“I found that most e-books are a little more than glorified word processing documents. When it comes to visual nonfiction subjects like gardening, this doesn’t read well. Facing a two hundred page document in electronic format is also daunting, and few people have time to read that much material anyway. So we set out to solve these and other e-book problems with our new approach to electronic publishing.”
The solution to overly long e-books was to create more titles with shorter lengths, just ten to twenty pages per title. More easily digested, the concise approach gets the information to readers in a convenient, time saving fashion without scrolling through voluminous text. The shorter length is quicker to download through slower speed Internet connections as well.
“E-books are basically ugly,” says Mo. “That’s a real turn off and it eliminates the opportunity to show how to apply ideas in the garden.” To give them greater visual appeal, MoPlants Press engaged Revert Graphics to creatively design every page of the two column format e-book to make it a graphically beautiful presentation. The application of color photography with captions, as well as helpful reoccurring tip boxes and side bars helps break up the text just as with high dollar printed gardening books.
Backyard Wedding Makeover is the sourcebook for transforming a backyard to make it ready for a beautiful outdoor wedding. Contents include sections on evaluating your yard, organizing the wedding space and creatively restoring worn out garden elements. The e-book contains the quintessential reference for annual bedding plants divided into easy to read color charts that helps with selecting just the right plant palette for the wedding color scheme.
Sidebars in the MoPlants Garden Guides include live links to a variety of web sites to bring these resources directly to the reader. You’ll find online plant databases and sites where you can buy unique items from sources approved by Mo’s strict quality standards. The e-book is fully linked online and ready to use
The biggest news of all is that Mo is offering her new e-book free of charge. “At MoPlants.com we believe that gardening makes the world a better place. If we can provide the inspiration and information that helps people find success and maybe a bit of peace in their gardens, it’s our little way of giving back.”
MoPlants.com is the official web site for gardening authority Mo Gilmer.
Mo is host and project designer for DIY’s Weekend Gardening show, author of 15 gardening books, writer of Yardsmart, a column syndicated weekly by Scripps Howard News Service, publisher of the MoZone blog and proprietor of the MoPlants online store.
For more information, please contact Debbie Parisi at (916) 630-9139 or visit http://www.MoPlants.com