SolveIT Software CEO and Chairman to Launch Book at AmCham Event

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Serial entrepreneurs explain the art of using public perception to achieve business success in "Winning Credibility: A guide for building a business from rags to riches."

SolveIT Software Pty Ltd, a premier provider of Profit Optimization software solutions for Global 1000 companies and government organizations, announced today that the company’s CEO, Matthew Michalewicz, and the company’s Chairman of the Board, Dr. Zbigniew Michalewicz, will launch their new book on July 26th. The book, entitled Winning Credibility: A guide for building a business from rags to riches, will be launched at the upcoming American Chamber of Commerce (AmCham) “Entrepreneurship Evening” event on July 26th at the Hyatt Regency Hotel on North Terrace in Adelaide, South Australia. Additional information is available on

Winning Credibility is published by Hybrid Publishers in Melbourne, Victoria, and provides a practical "how-to" guide for overcoming the hurdles that all entrepreneurs face when starting and growing a business. The book is also a great resource for managers of any company who seek to grow their business. Included are countless "out-of-the-box" solutions for winning that first major client, signing up partners and resellers, building an all-star management team, leveraging new customers from existing customers, impressing the media and analysts, engaging high-profile board members, finding investors who provide more than just money, and much more. Additional information is available on

“Hybrid Publishers is proud and excited to publish this compelling and enterprising new title,” said Mr. Louis de Vries, Director, Hybrid Publishers. “It is a book that will change the way entrepreneurs see and take advantage of opportunities that are pivotal to business success.”

In the eight years since commencing operations, Hybrid Publishers has published a broad range of more than 40 titles, including business and legal texts, diet and cook books, self-help, and history. Hybrid Publishers has also brought out a small number of fiction and poetry titles. For more information, please visit:

About SolveIT Software Pty Ltd

SolveIT Software is a premier provider of Profit Optimization solutions for Global 1000 companies and government organizations. The company was founded upon the cutting-edge research of several world-renowned computer scientists, and offers modeling, simulation, and optimization solutions for complex logistics and marketing problems. Based on proprietary technology platforms and the power of Adaptive Business IntelligenceÒ, the company’s software solutions can provide clients with measurable increases in revenue and/or decreases in cost. SolveIT Software also features a highly scalable business model, a strong set of competitive differentiators, and sophisticated core technologies that were pioneered by the company’s founders. For more information about SolveIT Software, please visit


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Matthew Michalewicz