Dana Todd in the Search Marketing Hot Seat at ad:Tech Chicago July 2006

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Dana Todd, Executive Vice President and co-founder of SiteLab International, will speak on the latest Search Engine Optimization tactics during the “Organic SEO Fireside Chat.” Ms. Todd, along with SEO expert Bruce Clay, will specifically address removing site indexing barriers, source code, and optimizing sites with keywords.

SiteLab Co-Founder Dana Todd will present at Ad:Tech Chicago on Monday, July 24 and Tuesday July 25, 2006.

WHO: Dana Todd is Executive Vice President and co-founder of SiteLab International, a full service interactive agency offering integrated marketing and engineering services designed to build brand awareness and online market positioning. Ms. Todd is also President of SEMPO, the Search Engine Marketing Professional Organization. Nationally recognized for expertise in search engine marketing, Ms. Todd is a frequent speaker at search marketing events. SiteLab is a Circle member of SEMPO (Search Engine Marketing Professional Organization), an organization dedicated to raising awareness and success of search marketing.

WHAT: ad:Tech Chicago brings together online marketers and technology experts to explore how technology and creativity connect on the Web. The two day conference in Chicago will feature SEM experts from around the world and exhibits from the innovative industry leaders.

Dana Todd, Executive Vice President and co-founder of SiteLab International, will speak on the latest Search Engine Optimization tactics during the “Organic SEO Fireside Chat.” Ms. Todd, along with SEO expert Bruce Clay, will specifically address removing site indexing barriers, source code, and optimizing sites with keywords.

Todd will also mix some fun with technology when she facilitates the ad:Tech Connect “Hotseat”. This session puts industry leaders and other conference attendees on the “Hotseat” to answer business and personal questions for their peers. It’s a fun and interactive event unique to Ad:Tech.    

For more information visit: http://www.ad-tech.com/chicago.asp

WHEN: Organic SEO Fireside Chat on Monday, July 24, 2006 from 10:30am to 11:30 am

ad:Tech Connect Hotseat on Tuesday, July 25, 2006 from 2:00 pm to 3:00pm

WHERE: Sheraton Chicago, 301 East North Water Street, Chicago, IL 60611

WHY: This event will be particularly useful to CEOs, CMOs, Marketing Executives, Brand Managers, Ad Executives, Media Planners, Product Managers, Solutions Providers, and other marketing professionals. Speakers will discuss web marketing trends and technologies that will help drive reach and create a measurable return on marketing dollars. Some of the issues on the agenda are how search marketing, RSS/blogs, podcasting and viral marketing can boost sales.

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