"PHOTO SAILS Increases interaction with brands, creates element of surprise & relationship with product," says Marketing Entrepreneur Steve Niewulis

New hypnotic marketing medium for corporate branding available from PHOTO SAILS patented ability to place 300 DPI opaque imaging and over two million colors on both sides of sail boat sails. PHOTO SAILS offer countless opportunities for branding and public relations. We have developed five different programs to exploit the best opportunities to increase product sales and market share on an international level and firmly establish a front running and exclusive branding opportunity in the market place.

(PRWEB) July 13, 2006 -- New hypnotic marketing medium for corporate branding available from PHOTO SAILS patented ability to place 300 DPI opaque imaging and over two million colors on both sides of sail boat sails.

"Our unique product PHOTO SAILS can create multiple advertising, marketing, sponsorship, event, and public relations programs that produce the most visually stunning branding medium. These branding vehicles have the ability to attend multiple waterside events, create VIP entertainment programs, employee reward plans, and the ability to place billboards where billboards don’t exist for less cost than a billboard," says PHOTO SAILS Director of Global Marketing and Corporate Partnerships Steve Niewulis.

PHOTO SAILS has been awarded two US patents and is patent pending in 23 other countries including the European Union, Australia, New Zealand, and South Africa. This protection gives us the ability to offer a product exclusivity option preserving the uniqueness of such a product for one international client. PHOTO SAILS was born out of necessity. Advertising day-sail charters to tourists 100 yards off the beach in Fort Lauderdale was so financially successful we adapted our business to market this novel advertising medium. Anheuser-Busch utilized the novelty of PHOTO SAILS to launch “Tequiza” which was “A-B’s most successful product introduction to the marketplace” (A-B website), that was achieved with the participation of the five branding yachts in LA, San Francisco, Chicago, NY, and Tampa.

We offer the exclusive international ability to place advertising in areas not previously possible. Careful placement of sails in targeted markets offers branding while supplying the needed resource of sails to the organizations that need them. These floating billboards are not restricted by municipal ordinances and city signage laws as no authority regulates what is placed on sails, because a sail’s first priority is a functional propulsion part of a vessel. This regulation was tested by the “Tequiza” project and the multiple customers we currently have sailing in national and international waters. Our clients are 100% satisfied and it shows in our testimonials.

PHOTO SAILS offer countless opportunities for branding and public relations. We have developed five different programs to exploit the best opportunities to increase product sales and market share on an international level and firmly establish a front running and exclusive branding opportunity in the market place. All of our programs are easily expandable and will be customized to your brands specific advertising, marketing, and public relation needs.

When it comes to marketing Steve Niewulis speaks from a position of strength, and invites companies to climb aboard PHOTO SAILS five successful global marketing opportunities.

These programs create the element of surprise, priceless value exchange and a mobility that gives consumers a greater control of their relationship with your product.

*Plan #1 “Island Hopping”

Placing hundreds of Sails branded with your corporate logo and message throughout the islands and/or internationally.

All high-end waterfront resorts offer various sailing and windsurfing rentals. A large percentage of these are Hobie Catamaran rentals. These venders display or rig their sails to attract the attention of the renting public. Sails exposed to the elements have a limited life span and replacement sails can be costly. Your brand can take advantage of this opportunity. By offering a free set of sails companies can place 200 square foot floating billboards on the beach and in the surrounding waters, right between the Tiki bar and pool bar for the multiple years the PHOTO SAILS will last. Summed up, put a billboard where billboards don’t exist for less than the cost of a billboard. This project requires a simple purchase of multiple sails and a contractual agreement from the various establishments agreeing to accept and utilize PHOTO SAILS. Each sail can be individually customized with the establishment’s logos by applying peel and stick vinyl.

*Plan #2 “Charter Barter” uses 50 foot and 49 passenger USCG inspected vessels / catamarans

Utilizing existing charter vessels to create branding and PR vehicles without all the overhead.

This plan is based on the concept that there are many boats already sailing. The possibility of a mutually beneficial relationship exists between boat owner and sponsor. There are thousands of charter boats that already exist here in the states and around the world. These vessels sail up to 3 times daily maximizing exposure. These charter vessels are businesses that have many expenses. One major expense of a sailboat is the actual sails. By donating a set of free sails with your products branded on them and securing a minimal monthly incentive payment, this symbiotic relationship will keep your brand / PHOTO SAILS in the rigging and the owners expenses under control creating an unforgettable branding vehicle in that location. A particular type of vessel works best for this concept. These boats are the 50 foot and 49 passenger USCG inspected vessels. These large catamarans are able to attend waterside events, concerts, air shows, and other festivals as branding vehicles. This creates a mobile platform for public gatherings and sampling or display of product. Other PR programs are easy to implement and expand upon.

*Plan #3 “Corporate Custom” An exclusive to your guests only. Private yacht where and when you want it!

This is the program that Anheuser-Busch utilized originally to enhance the national campaign to drive “Tequiza” to the top. A-B chose this program in order to retain full control of the yachts 24 hours a day. No persons stepped aboard the private yachts that weren’t invited by A-B personally. These boats were captained, insured, licensed, maintained, fueled, docked and guarded by our professional USCG licensed crews and staff. Multiple events were attended and thousands of samples were given away to encourage dedicated customers. Thousands of VIPs and deserving employees were treated to a beautiful and sometimes exhilarating 4 hour afternoon, sunset or evening cruise. These boats are usually 6 pack licensed and will accommodate a total of 8 or 9 including two or three crew. A-B reserves the option of keeping a vessel in one area or creating a custom travel schedule that suits your branding and Public Relations location needs. The boat is yours to do what, when, and where you want. Any style and size vessel is capable of being utilized, mono-hull or catamaran.

*Plan #4

This highly mobile branding / public relations event is capable of reaching millions of dedicated customers and American public. Utilizing shallow draft catamarans on a close to shore proximity race course will create the ultimate sailing race spectator sport. Scheduling a 20 city tour each year with the expandability to go international, NASBOATS (National Association Sailboat Organization Acquisitioning Targeted Sponsorship) only needs a beach and 18” of water to operate. This kind of accessibility creates the opportunity to hold sailing events in all the top markets plus cities that have never seen a sailboat race until now. These sails are simple to reproduce, long lasting, and can be designed to fit the most popular sailboat in the world, Hobie Catamarans, windsurfers or Tri-Foiler.

*Plan #5 “International Takeover”

This global branding and advertising package brings the Seven Seas to your brands.

This Package features a national and international branding blitz that includes a mixture of the first 4 Plans described in this outline. This ultimate campaign will ensure international product exclusivity and create the largest branding vehicle concept that is sure to attract attention, dominate any competition and increase global market share. The opportunities for your products and PHOTO SAILS are endless and easily expandable.

This complex mix of manufacturing, event supervision and yacht management requires a dedicated staff of professional event, sponsorship, and public relation organizers. PHOTO SAILS offers our custom specialized staff centralized in Miami to oversee national operations and report to the specified contact with your company.

PHOTO SAILS will be happy to answer any questions, thoughts or concerns and invite you to sail on over to our web site PHOTOSAILS.COM or contact Steve directly.

Smooth Sailing,
Steve Niewulis
Director of Global Marketing and Corporate Partnerships
Sea Seekers Sailing Inc. / PHOTO SAILS
(754) 234-6941 or (954) 527-0910

###