Pittsburgh, PA (PRWEB) July 14, 2006
Newly launched Austin Kids Co. takes the legwork and guesswork out of selecting the right toys at the right time for children from birth to age six. By pairing developmentally appropriate games, books, compact discs and toys with information, Austin Kids offers a one-stop shop at austinkids.com for parents, caregivers, grandparents and anyone seeking educational yet fun products for kids. In selecting its products, Austin Kids taps into the experience and knowledge of the company’s child development council, product testing center network and advisory moms group. The aim is to make buying quality educational toys easy and to educate customers by providing relevant developmental information to maximize the learning benefits of each product.
Austin Kids developed its trademarked Whole Child Framework, a systematic approach to learning that develops five integral facets of a child’s growth, to nurture the “whole” child. These five elements include cognitive, creative, social, language and physical development. Customers benefit from the homework done by the experts at Austin Kids in selecting and testing products that will stimulate these key areas while kids play and learn. Product usage guides that accompany each item include developmental information and play tips compiled by pediatricians, educators, child development specialists and parents.
Rob Austin, a former teacher and technology marketing executive, founded Austin Kids in 2005 with the mission to help young kids learn and grow. Every product offered on the Austin Kids website is expert selected, kid tested and mom approved and stimulates at least three of the five key learning areas identified in the Whole Child Framework. According to Mr. Austin, “experience is often the best teacher, which is why Austin Kids strives to provide the right mix of expertise, guidance and products to appeal to a wide-ranging audience of adults and ultimately the kids themselves.”
Austin Kids aims to be inclusive to all kids in fulfilling the company mission. Through partnerships with local and national organizations, Austin Kids donates products and informational guides to charities that support underprivileged families and children. Preschools and daycare centers may participate in fundraising initiatives to benefit their school or a charity of choice. Additionally, Austin Kids sponsors an in-house recycling program by offering customers the opportunity to return gently used products for refurbishing and distribution to non-profit organizations.
Austin Kids combines expert selected, kid tested and parent approved products with child development information to help the “whole” child learn and grow. Austinkids.com makes these products and information available in a convenient, no-hassle, one-stop experience.
For additional information about Austin Kids Co. or to schedule an interview with Rob Austin, please contact Teresa Saxton by phone at 412.343.1625 x201. For general information, please visit austinkids.com.
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