Talking Communications with Farrell Kramer Podcast Releases Episode 8 -- The Rise of the Press Release
Talking Communications with Farrell Kramer, a podcast focusing on all aspects of communications, has released Episode 8 –- The Rise of the Press Release. The guest for this episode is Roger Strouse, Vice President and Lead Analyst for Outsell, a research and advisory firm.
Closter, NJ (PRWEB) July 18, 2006 –- Talking Communications with Farrell Kramer (www.talkingcommunications.com), a podcast focusing on all aspects of communications, has released Episode 8 –- The Rise of the Press Release.
Episode 8 –- The Rise of the Press Release examines new research showing that press releases have become the No. 1 information source for knowledge workers, ahead of trade journals, news and general magazines. The guest for this episode is Roger Strouse, Vice President and Lead Analyst for Outsell, a research and advisory firm serving the information industry.
"Tell any journalist that the press release has become the No. 1 information source ahead of trade journals, news and general magazines, and they’ll likely laugh in your face. But this is exactly what has happened. New research shows that because of its availability, brevity, push-delivery options and other factors, the press release is now a force to be reckoned with. Our guest, Roger Strouse, Vice President and Lead Analyst for the research firm Outsell, explains just how the press release got to this point and explores where it may be heading," Kramer said.
Talking Communications with Farrell Kramer was launched in early 2006 by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC (www.farrellkramer.com), a public relations firm built upon the belief that the power of ideas rests at the center of all communications. Prior to his work in public relations, Kramer was an investigative reporter with The Associated Press and a financial reporter for Investor's Business Daily.
Episode 8 –- The Rise of the Press Release has a run time of 33 minutes and 28 seconds. It is available directly on the Talking Communications with Farrell Kramer site (www.talkingcommunications.com), via RSS and e-mail subscriptions there, and can be found on iTunes, Podcast Alley and many other podcast directories.
About Talking Communications with Farrell Kramer:
Talking Communications with Farrell Kramer (www.talkingcommunications.com) is a podcast focusing on all aspects of communications. It is an interview show hosted by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC (www.farrellkramer.com), a public relations firm built upon the belief that the power of ideas rests at the center of all communications.
Contact:
Sharon Bially
Farrell Kramer Communications, LLC
(774) 270-1293
# # #
|