MyRest.com Adds Sealy Posturepedic® TrueForm™ to its Selection of High Quality Specialty Sleep Brands

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MyRest.com, a leading e-tailer of specialty sleep products, adds the Sealy Latex and Memory Foam mattress lines to their impressive selection of high quality specialty bedding.

As the memory foam options grow and change in the industry, it’s important to me to send the message to my customers that MyRest.com will always carry the best brand names as well as other memory foam options. I want my customers to have confidence that they will have the widest range of memory foam beds to choose from at MyRest.com and they will be able to find the best value

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MyRest.com, the premiere specialty sleep store on the web, is proud to announce the addition of the Sealy Posturepedic® TrueForm™ line to its stable of high quality memory foam beds and mattresses. By adding Sealy Posturepedic® MyRest.com has succeeded in rounding out their brand name offering which includes memory foam leaders like Tempurpedic, Dormia and Carpenter.

“Our goal at MyRest.com is not only to provide the best prices and the highest quality of customer service, but also the best selection of specialty sleep options on the web. Bringing in a huge brand name like Sealy, who is now making memory foam beds and latex mattresses, was an easy decision and we couldn’t be more proud of partnering with them,” said John Webb, President of MyRest.com and its Tampa storefront Sleep Different.

The specialty sleep industry which includes memory foam mattresses, air beds, water beds, latex beds and other specialty materials continues to grow in leaps and bounds. In fact, according to the International Sleep Products Association published 2005 reports, the industry posted record sales of over $6 billion which was an increase of 4% over 2004. This was the largest increase in revenue related to specialty bedding since 1999 and the dollar value of the shipments rose upwards of 10% in 2005 revealing the strength and staying power of specialty bedding in the sleep marketplace.

“As the memory foam options grow and change in the industry, it’s important to me to send the message to my customers that MyRest.com will always carry the best brand names as well as other memory foam options. I want my customers to have confidence that they will have the widest range of memory foam beds to choose from at MyRest.com and they will be able to find the best value,” said Webb.

Sealy Posturepedic, the largest manufacturer of bedding in the world, introduced the new Sealy Posturepedic® TrueForm™ visco and SpringFree™ in November of 2005 and it includes a line of latex luxury specialty sleep systems as well as a line of high end visco elastic memory foam mattresses. Sealy has been a leader in the sleep industry for 125 years and is committed to providing its customers the best selection of high quality sleep foundations possible.

My Rest, Inc., a 14 year veteran of the specialty sleep market, began as a standard storefront in Tampa, Florida. In 1999, MyRest.com was born and consumers were given the opportunity of getting a great selection and terrific savings online. Since then, MyRest, Inc. has grown with the online community and each year and continues to strive to improve pricing, service and offers so that MyRest.com can be the preeminent specialty sleep website on the web. With brands like Tempurpedic, Sealy, Luxury Support and NasaFoam, MyRest.com offers the best selection of brands and specialty sleep bedding options online.

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John Webb

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