Professional Home Staging Now Available to all of Kem & AC’s Home Sellers

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You may have a beautiful home on a wonderful lot in the perfect neighborhood but if it’s sitting on the market not selling, the answer may be as simple as it’s not staged properly. Professional home staging is a relatively new service that is sweeping the nation and changing the way home sellers and particularly home buyers view homes.

Kem & AC Roda with The Home Source Realtors,, are pleased to announce that they are now offering Professional Home Staging as a complimentary service to ALL of their home sellers. Kem & AC will arrange for a representative from Splendid Source, a local professional home staging company, to come out and evaluate your home, make notes for areas that need improvement, and then implement those changes. Although there is no charge to the home seller for the service, it is expected that all recommendations are embraced and implemented.

It has long been known that home buying is an emotional as well as intellectual process. Most buyers begin to visualize themselves in the home as soon as they enter the door. If homes are cluttered, contain too many personal items, or are just not decorated in a pleasing manner, buyers can fail to see the potential in a home. It is often difficult for a potential buyer to see past the personal effects of the current homeowner and really focus on the bones of the home and whether or not the home will be a good fit for their belongings and lifestyle. Home staging takes all these barriers into consideration and eliminates them to enable to buyer to see the beauty and potential of the home.

Home builders have long used home staging in their model homes to create a visual image for buyers of what it might be like to live in the home. Unlike a model home that can cost thousands of dollars to decorate, home staging provided through Atlanta Homes South uses proven staging techniques. The home seller’s own furniture and accessories, sprinkled with Splendid Source accent pieces, transform the home into a visually enticing “model home” ready for immediate sale. According to the Wall Street Journal, “Staging speeds up sales in a sluggish market and can bump up prices to 2% to 10% in a moderate market.”

Research shows that the benefits of professional home staging are plentiful:

**Professionally staged homes sell faster.

**Professionally staged homes tend to sell for a higher price.

**Appraisers are more likely to appraise a professionally staged home for full market value.

**Professionally staged homes are seen as having more of an “edge” over similar homes that have not been professionally staged. Realtors are more likely to show homes that “present well.”

**Professionally staged homes photograph well and look better in print advertising and on websites. Recent studies have shown that 1 of the 4 top reasons that a home does not sell is due to a poor MLS photo.

**Removing clutter and boxing up personal items will help create a positive home showing environment.

To learn more about the benefits of professional home staging, please visit Kem & AC’s site and look for the Splendid Source Home Services link at the bottom of the home page. Kem & AC Roda are also available to personally answer any questions you may have about this remarkable and effective service.


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A.C. Roda
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