Cardboarddesign - Collaborate with Emerging Artist Laurance Rassin to Design Two Key Areas of: Hampton Designer Showhouse by House and Garden
New York, New York (PRWEB) July 27, 2006 -- New and exciting Cardboarddesign - an ecological cardboard furniture & home products - collaborate with emerging Artist Laurance Rassin to design Two Key Areas of: Hampton Designer Showhouse by House and Garden.
A three-week-old company received a huge surprise when Artist Laurance Rassin after viewing the windows at printicon came barreling in and demanded to know what goes on in this place. Being the visionary that he is - he saw the new cardboard furniture and envisioned his paintings wrapped all over them. As luck would have it Vahid Pourkay who is the CEO/Owner of printicon is also a partner in cardboardesign. They immediately put the visions to work. The whole process came to fruition in 1 week and was in place for the opening gala at the Hampton Design Showhouse by House and Garden and the following week at the prestigious South Hampton RVS Gallery Party.
pictures of the furniture:http://www.cardboardesign.com/carassin.html
The company was started by Cathy Henszey a Creative Director in Manhattan during a trade show where she saw a cardboard manufacturer who sparked an immediate interest and went home to design a line of furniture that could be put together with no glues or screws and is all recycled material. When she brought it to her friend and the only place she ever prints her design pieces - Vahid of printicon - he took one look and said I'm in.
The response has been overwhelming. People love the furniture, vases and placemats. It's a purchase that makes people feel good and gives them a sense of personal power because of it's ecological value and modern designs. MTV has already come in and did a shoot for their off beat quirky news segments to be aired in early August.
As we like to say:
Not one [1 tree was cut down to produce our furniture & it's packaging.
The glue used in this furniture is vegetable based, no harsh
chemicals or animal products
Not one person or country was exploited in making this product.
It is 100% made in America
This product is fully recyclable and should never end up in a
landfill situation.
The Honeycomb cell shape was borrowed from the beehive for
it's unusual and natural strength
For more information: http://www.cardboardesign.com
Cathy Henszey at: 347 886 2061
Vahid Pourkay at: 212 255 4489
Laurance Rassin at: http://www.laurancetheartist.com
212 203 9307
printicon: http://www.printicon.com or 212 255 4489
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