Richmond, VA (PRWEB) July 25, 2006
Effective today, Jungheinrich Lift Truck Corporation announces its intent to fully integrate the Multiton portion of its business into its core product lines. A phase-out of the Multiton name is now in progress at Jungheinrich dealerships throughout North America and is scheduled for completion October 2006. This phase-out represents the final strategic stage of the January 1, 2005 corporate merger between Jungheinrich Lift Truck and the Multiton MIC Corporation.
Multiton was founded in 1951 and began producing hand pallet trucks and machine moving dollies in a small workshop in Port Washington, NY. In 1976, Multiton became part of the Jungheinrich Group of Germany -- one of the largest of fork lift truck suppliers in the world -- and its brand, product line and dealer organization became an internal sales division of Jungheinrich Lift Truck Corp. This partnership allowed Multiton the benefit of Jungheinrich’s extensive technical knowledge and support, resulting in an expansion of the Multiton product line to include High Lift Hand Trucks, Electric Walkie Pallet Trucks and Stackers. The partnership also enabled the development of many new and exciting product innovations, such as transistorized controllers, a brake by-pass switch and, most recently, the introduction of AC powered motors.
With the exception of the new Jungheinrich branding, documentation and model names, the units will remain identical to the original Multiton models and all product warranties will remain in force. A few products, however, will be discontinued, i.e., the Mark Series of Machinery Moving Dollies (Roller Skids) and the M50 Manual Pallet Jack. Jungheinrich also anticipates discontinuing the EME Light Duty Electric Pallet Truck.
Short-term, the brand phase-out provides centralized product and service ordering through Jungheinrich’s extensive dealer base. More importantly, the quality and performance customers have come to expect from Multiton products will continue, and even improve, under the Jungheinrich name. Over the long term, end users will experience shorter lead times on product and parts delivery, and a higher level of local, factory trained service and support.
“The retirement of the Multiton brand will allow us to streamline our internal operations, enhance our communication, and promote a stronger relationship between Jungheinrich and its dealers, and our entire customer base,” says John Sneddon, President, Jungheinrich Lift Truck Corp. He adds, “This transition also dovetails with Jungheinrich’s corporate commitment to responsively meet the unique needs of the North American marketplace by expanding its product scope and its service capabilities.”
For more information contact Jungheinrich Lift Truck Corp., 5701 Eastport Boulevard, Richmond, VA 23231, phone toll free 888-333-2644, phone 804-737-6084, fax 804-737-6136, http://www.jungheinrich-us.com.
Jungheinrich is the world leader in warehouse logistics technology. Founded over fifty years ago, the company has grown from its beginnings as a European manufacturer of materials handling equipment to an international supplier of industrial trucks, warehousing technology and materials-flow products. Today, it is one of the largest suppliers of forklift trucks around the globe, and offers a complete range of materials handling equipment, rack systems and services related to manufacturing logistics.
Jungheinrich’s growth has been due in large part to the high value it has always placed on leading-edge design and technological innovation. This is seen, for example, in the company’s proprietary 3-phase AC motor and controller technology, and in a host of productivity and ergonomic enhancements. Jungheinrich has more than 120 strategically-located service support centers and store operations in the U.S., and sales and service companies in countries around the industrialized world.
Jungheinrich Lift Truck Corp.
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