Quincy, MA (PRWEB) August 4, 2006
The Financial Aid Podcast, an award-winning podcast published by The Student Loan Network, has interviewed MyRichUncle co-founder Raza Khan about his company's recent, provocative advertising campaign in the New York Times and USA Today, ads which list a number of pointed questions directed at students and parents to ask of their financial aid offices. More details, including notes about the interview, will be made available on the Financial Aid Podcast web site. Visit: http://www.FinancialAidPodcast.com/mru
"One of the constraints that mainstream media faces is that everything needs to be condensed down to a single sentence quote or a 10-second sound byte for broadcast, and rarely do you ever get an in-depth story. Podcasting changes the equation significantly -- a podcast interview doesn't have time constraints or need to cram a certain number of commercials in every few minutes, so you get a fuller, more clear picture of the real story," said Christopher Penn, producer of the Financial Aid Podcast.
"Sound bites grab your attention, but they don't tell the story in any depth. For example, in speaking with Mr. Khan, one point he made was that the ads were not intended to be insulting to financial aid administrators so much as they were intended to give parents and students questions to ask of everyone involved in the financial aid process. Interviewing Mr. Khan gave me a broader perspective on the MyRichUncle strategy, one which I am happy to share with my listeners and fellow financial aid professionals," said Mr. Penn.
The Financial Aid Podcast will premiere its interview with Raza Khan on August 3, 2006. To listen to this in-depth interview, listeners are encouraged to use the free iTunes software from Apple Computer (available at http://www.iTunes.com) and visit http://www.FinancialAidPodcast.com/itunes.
No iPod is required to listen, and the podcast is free to download.
The Financial Aid Podcast is an award-winning podcast published by the Student Loan Network and the Edvisors Network. Learn more and listen today for free at http://www.FinancialAidPodcast.com.
The Edvisors Network is a leading education finance and marketing services company focused on providing a broad set of student loan products and education-related information to students, parents and the financial aid community. The Edvisors Network manages The Student Loan Network, one of the nation's fastest growing providers of student loans and related information.
Visit The Student Loan Network at http://www.StudentLoanNetwork.com.