It’s a winning combination of talents
New York, NY (PRWEB) August 4, 2006
JWT Specialized Communications, one of the world’s leading specialty marketing communications companies, has formed an affiliation with G2G, an interactive communications agency located in suburban Boston, Massachusetts.
G2G has over 11 years of online media design and marketing experience, with a special focus on the world of higher education. “We understand the complex strategic objectives that educational institutions face and the multitude of audiences they must address online,” said Andrew Child, co-founder and principal of G2G. “We’re very proud to be able to combine our knowledge of this sector with the world-recognized interactive and branding expertise of JWT.”
“It’s a winning combination of talents,” said Ben Klau, Senior Partner at JWT Specialized Communications and Director of Interactive Solutions. “Higher education administrators and faculty can take advantage of G2G’s experience and success advancing their specific communications goals, and at the same time have the benefit of JWT Specialized Communications’ pioneering work in the area of brand management through the innovative use of interactive media.”
G2G will continue to operate under the leadership of Andrew Child, whose creative and strategic work for institutions such as Boston College, University of Virginia’s Darden Business School, Hamilton College, Dominican College, Goucher College, MIT and the Baltimore Collegetown Network has frequently been recognized by CASE, the Council for Advancement and Support of Education.
About JWT Specialized Communications
JWT Specialized Communications provides strategic approaches to talent acquisition and management and other specialty marketing categories, as well as general interactive marketing services. The agency has 32 offices across North America and internationally. It is a subsidiary of JWT, an agency of WPP (NASDAQ: WPPGY) that ranks among the oldest and largest full-service global advertising agencies.
G2G is a privately held web design firm with over eleven years of experience developing interactive communications for educational organizations. G2G works with its clients to communicate institutional identity, deepen constituent relationships, and advance recruitment and development objectives.
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: http://www.HRmarketer.com) on behalf of the company listed above.