When Shopping, Finding Out Whether to Buy Premium Priced Name Brands or Not, Can Save Shoppers Money

Dallas, TX (PRWEB) August 9, 2006

When preparing for holiday sales, one can actually save by deciding whether one must have the name brand, or can settle for the functional one, according to Todd Hayes.

Hayes, Managing Director of Precept Financial Solutions, which helps people deal with credit card debt, says “This boils down to determining just how important that name brand is to you -- ‘psychological income’ (P.I.). The end result is you can avoid overspending.” See http://www.preceptfinancial.com.

“Figuring out the P.I., or emotional benefit, wanted before buying saves shoppers a lot of money, and ensures maximum satisfaction,” says Hayes. “You may find a premium name brand is important in one case, where functionality is your main priority in another, and save.”

Consumers of all income levels are discovering that it feels great to be able to buy the best items most important to their lifestyles, yet save on items they do not use to express their personalities symbolically, according to Hayes. The identical purchase may be mainly functional for some, while for others be a signature piece.

Hayes says there is a consumer trend of spending more in areas that mean more, by saving on items of lower personal value. “Consumers can use this information as a regular part of their personal financial management, and get the best bang for their buck, every time.”

“We advise clients to monitor their satisfaction, and adjust their budgets accordingly,” says Todd Hutchinson, Director of Services, Precept Financial. “We see them save even more than they expect to.”

Precept Financial is a leading debt assistance company dedicated to helping consumers and businesses with financial hardship in resolving unsecured debt. Precept Financial works with creditors and collections agencies on the client’s behalf, to help find mutually agreeable solutions.

Precept Financial has created a simple personal psychological income assessment to help consumers get the most out of their hard earned dollars. The assessment is free on their website at http://www.preceptfinancial.com/press_releases.htm under the ‘Resources’ heading.

For more information call 1-800-877-4447 or go to http://www.preceptfinancial.com.

About Precept Financial Solutions:

By providing an effective alternative to financial hardship, Precept Financial provides a service for both debtors and creditors. Notable memberships include: The Association of Settlement Companies, Greater Dallas Chamber of Commerce, American Bankers Association, and the International Association of Professional Debt Arbitrators. Contact 1-800-866-4447 or visit http://www.preceptfinancial.com.

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