Talking Communications with Farrell Kramer Podcast Releases Episode 10 -- Sold! The Modern Press Release
Talking Communications with Farrell Kramer, a podcast focusing on all aspects of communications, has released Episode 10 –- Sold! The Modern Press Release. The guests for this episode are David McInnis, Founder and President of PRWeb, and Rick Rudman, President and CEO of Vocus, Inc.
Closter, NJ (PRWEB) August 15, 2006 –- Talking Communications with Farrell Kramer (www.talkingcommunications.com), a podcast focusing on all aspects of communications, has released Episode 10 –- Sold! The Modern Press Release.
Episode 10 –- Sold! The Modern Press Release examines the recent $28 million acquisition of online press release distributor PRWeb by Vocus, Inc., a PR software provider. The heads of both companies, PRWeb Founder and President David McInnis and Vocus President and CEO Rick Rudman, explain what the deal means for the two organizations, their customers, and communicators in general.
"The growing importance of the press release has been hard to miss by those active in the communications world. Press releases can now be distributed online with multimedia file attachments, optimized for today’s all-important search engines, and made available with tagging, trackbacks and a variety of other Web 2.0 features. Vocus’ acquisition of PRWeb, a leader in these areas, underscores the importance of the modern press release in the overall marketing and communications mix. The heads of both companies talk to us about the transaction, why they did it, and what to expect from them down the road," Kramer said.
Talking Communications with Farrell Kramer was launched in early 2006 by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC (www.farrellkramer.com), a public relations firm built upon the belief that the power of ideas rests at the center of all communications. Prior to his work in public relations, Kramer was an investigative reporter with The Associated Press and a financial reporter for Investor's Business Daily.
Episode 10 –- Sold! The Modern Press Release has a run time of 30 minutes and 46 seconds. It is available directly on the Talking Communications with Farrell Kramer site (www.talkingcommunications.com), via RSS and e-mail subscriptions there, and can be found on iTunes, Podcast Alley and many other podcast directories.
About Talking Communications with Farrell Kramer:
Talking Communications with Farrell Kramer (www.talkingcommunications.com) is a podcast focusing on all aspects of communications. It is an interview show hosted by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC (www.farrellkramer.com), a public relations firm built upon the belief that the power of ideas rests at the center of all communications.
Contact:
Sharon Bially
Farrell Kramer Communications, LLC
(774) 270-1293
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