Diego Naranjo Joins Latin 3 Team
Diego Naranjo joins Hollywood, FL-based Latin 3, the leading U.S. Hispanic interactive agency, as Director - Marketing, Strategy & Services. In this role, Naranjo will service the agency’s booming U.S. Hispanic integrated and online business.
Hollywood, FL (PRWEB) August 16, 2006 -- Diego Naranjo joins Hollywood, FL-based Latin 3, the leading U.S. Hispanic interactive agency, as Director - Marketing, Strategy & Services. In this role, Naranjo will service the agency’s booming U.S. Hispanic integrated and online business.
Crediting his career success to having “grown-up with very opinionated Hispanic parents”, Naranjo brings with him 12+ years of insightful expertise in the U.S. Hispanic market, developing the strategic direction of brands such as: General Motors, Walt Disney Parks & Resorts, Johnson & Johnson and SC Johnson Wax.
“You can no longer ignore U.S. Hispanics online. As advertisers seek to make memorable connections with Hispanic audiences, the internet is the only medium that allows you to create these highly experiential situations in a cost effective, trackable manner” says Matias Perel, CEO at Latin3. “The addition of Diego to our team furthers our ability to make those insightful connections with our clients (and their customers) and continue to offer them the level of quality service they have come to expect of Latin3”.
Prior to joining Latin3, Naranjo was a seasoned Account Director at Accentmarketing responsible for all agency-wide direct marketing efforts and managing the General Motors brand in the marketplace. Previously, he was Advertising Manager for the Walt Disney World Resort in Orlando, FL.
About Latin3
Latin3 is the premier provider of “Exponential Marketing” services in Latin America and the U.S. Hispanic markets. For more than five years the company has been developing unique approaches to Latin markets across an array of channels and formats. Latin3’s unparalleled strategic expertise coupled with a meticulous focus on measurement and optimization has resulted in increasing client financial successes and numerous industry awards including the Latino Marketing Awards, the Reggies, the iNovas, the WebAwards and FIAP. For more information, visit the company’s web site at www.latin3.com
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