Is Selling Your Own Home For You? (Should You Go FSBO?)

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Best-selling authors, Martha & Bob Bradford offer a free and easy way to find out if selling your own home is for you.

The “For Sale By Owner” signs are sprouting up in every neighborhood and subdivision, followed by a phone number and street address. More and more homeowners are putting up these signs as the Internet and deep discount real estate services are making it easier for people to list and sell their homes by themselves.

Just because it’s easier than ever does not mean it is easy or that selling one’s own home is for everyone. In fact, the National Association of Realtors, (, says that most people who start out as FSBO’s (“For Sale By Owner”) end up hiring a real estate agent in order to get their homes sold.

Wouldn’t it be great if a homeowner could learn not only the nuts and bolts of selling real estate, but whether they want to be selling by themselves, before sticking that sign in the ground or committing to the expense of an Internet “For Sale By Owner” listing?

Martha and Bob Bradford, authors of the FSBOComplete series of For Sale By Owner books, and the Ask the Bradfords real estate advice column, have come up with an easy way for homeowners to find out if selling their own houses, condo’s, or townhouses is for them. It’s their Get Started Guide and visitors to their website, , can download it for free.

“We have created the perfect way for the homeowner who is thinking about becoming a For Sale By Owner seller to find out if it’s for her (or him),” says Martha Bradford, a top selling real estate agent and co-author with her husband Bob of one of the newest and certainly most complete series of real estate books available.

The Get Started Guide, which is also included with the FSBOComplete book, is laid out in chronological, Step-By-Step order. It follows the Bradford’s proven 8 Steps To Success System and is designed to be both an introduction to home sales and a place where the seller can record the dates, documents, and substance of the negotiations.

Our approach is very user-friendly,” Martha said. “We take the “for sale by owner” through the entire chronology, from home preparation to setting the right price, to effective and inexpensive (or free) marketing, to negotiating like a pro and on to a successful and stress-free closing.”

By breaking down every aspect of the real estate process into bite-size pieces, the Bradfords are giving fsbo sellers the knowledge and confidence to not only sell their own homes, but to sell their homes for the most amount of money, in the shortest amount of time, with the least inconvenience and aggravation to themselves and their families.

Of course, as with many of today's self-help best sellers, there's a FSBOComplete Web site ( for readers to learn about additional fsbo resources and get fsbo tips directly from Martha or Bob.


Complete Books Publishing, Inc.

53 West Jackson Boulevard, suite 920

Chicago, Illinois 60604



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