vLender.Com Launches New 'Demand Generation' Marketing Tools

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vLender.Com has announced it has added another powerful tool to their ever growing arsenal of online web management utilities.

vLender.Com has announced it has added another powerful tool to their ever growing arsenal of online web management utilities.

“The website is an important component of marketing and customer service for any mortgage originator and can be even more effective at lead generation by using these new tools.” Stated David Werner, vLender.Com’s President & CEO.

“Information is one of the most effective tools for website lead generation or what is now being called ‘Demand Generation’. The most important thing to focus on is identifying what really matters to your visitors, what problems you solve for them, what benefits can you offer and what resources are available to meet their needs – basically what your prospects are demanding.”

This new feature upgrade adds a new area to the already robust Virtual Lender® website home page called free mortgage information that lists several generalized “On Demand” reports for a mortgage company’s prospective borrowers. These reports are consumer friendly and contain information that will enhance their experience with the mortgage broker or banker and help install trust and confidence.

The company has also added a new area to the Virtual Lender® Business Process Manager (BPM) called “My Leads”. The My Leads area displays lead contact information and the lead Group type and gives loan originators access to lead management and sourcing tools while keeping track of how the lead was created.

For more information about this innovative utility and the many other features of the vLender.Com suite of products, visit http://www.vLender.Com

Contact:

Mortgage Internet Technologies, Inc.

321 N. Mall Dr. Building H

Saint George, Utah 84770

http://www.vLender.Com
888.505.6688

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