New Community for Women: Mix Between Social Networking Site For Young Women And An Interactive Online Magazine

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ChicBlvd.com was launched in March 2005 and has continued to grow and thrive as one of the premier avenues of marketing to and engaging young women. It’s a new kind of community for women--a mix between an internet-based social network and a live online magazine with content from a “girlfriend’s” perspective. It’s all about relationships!

ChicBlvd.com was launched in March 2005 and has continued to grow and thrive as one of the premier avenues of marketing to and engaging young women.

It’s a new kind of community for women--a mix between an internet-based social network and a live online magazine with content from a “girlfriend’s” perspective. It’s all about relationships!

The website focuses on four main categories—Dating, Wedding, Baby and Lifestyle.

Members of the website are exposed to fellow “girlfriends” going through similar life stages—especially on the reality internet campaigns: The Diary of a Bride to Be and Diary of a Mom to Be which include interactive blogs, videos, diary emails.

Those who are a part of the blvd are exposed to interactive contests where they enter to win and hear back from a live person immediately. Prizes include fashion accessories, books, personal coaching from experts and more. Marie Claire magazine recently gave away a prize pack.

ChicBlvd.com is also building strong ties into local communities through their latest campaign to launch in August 2006 called City Streets, which will feature local hot spots around the country—all from a chic girl’s perspective.

This section will also include ways to impact communities by helping in shelters, tutoring and more! ChicBlvd.com has a heart for “giving back” as they sponsor a young girl, Yesenia from Ecuador, through Compassion International.

The ChicGirls’ ultimate mission is to positively impact young women in their daily living (while having fun along the way)! The site encourages readers to pursue their dreams, take risks, cultivate friendships, enjoy life and more.

The website is also partnering with a major television network in August 2006 to provide some of this advice and expertise to the viewers around the country!

A long-term objective for ChicBlvd.com is to form a community of tens of millions of members who are united across the country to impact others around them—and to live life to the fullest!

One way ChicBlvd is helping to encourage women to follow their dreams is by sponsoring a search for the next Daisy Rock artist—a contest to find the next up and coming female music performer.

ChicBlvd.com has it’s own hand in music-related endeavors through their new product called chicBuds—Swarovski Crystal earphones for ipods, computers and MP3 players. They’re not only chic, but easy to use with a retractable device on the earpiece. They can be found at chicBuds.com.

ChicBlvd.com is also launching another subdivision--ChicExecs—an online PR firm to be released in 4th quarter of 2006. This PR firm will focus on the industry marketing to women, assisting larger corporations in reaching this growing demographic while supporting young women entrepreneurs.

ChicBlvd was launched by two young women in Newport Beach, California: Nikki Gutshall and Kailynn Bowling. With experience in marketing and management, these girls started from the ground up and have set out to follow their dreams--full of faith and persistence. So far, it has proven to be a success.

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Nikki Gutshall
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