We are developing a television experience that is centered around the consumer by delivering a robust channel lineup that speaks to a wide variety of interests
San Antonio, TX (PRWEB) August 22, 2006
AT&T Inc. (NYSE: T) and GSN, the network for games, today announced a distribution agreement to deliver GSN as part of the AT&T
U-verse(SM) TV channel lineup.
GSN provides AT&T U-verse TV customers with classic and original interactive game show programming, critically acclaimed casino series, and opportunities to win cash and prizes. As an industry leader in interactive content, GSN features more than 130 hours every week of programming designed for interactive play-along online, with a unique rewards program for interactive players.
“We are developing a television experience that is centered around the consumer by delivering a robust channel lineup that speaks to a wide variety of interests,” said Amy Friedlander, senior vice president of programming, AT&T Operations, Inc. “AT&T is proud to provide customers with the quality and exciting game-related programming from GSN.”
“We are excited to be joining the AT&T U-verse channel lineup,” said Jan Hatcher, senior vice president of distribution, GSN. “AT&T is a forward-thinking company committed to providing its customers with the best content possible, and we are pleased that they have chosen to include GSN’s acclaimed and interactive programming as part of their service.”
AT&T U-verse TV is delivered by Project Lightspeed, the company’s initiative to expand the fiber-optics network deeper into neighborhoods to deliver U-verse TV, AT&T Yahoo!® High Speed Internet U-verse Enabled and, in the future, Voice over IP services. Through its subsidiaries, AT&T expects to reach nearly 19 million households by the end of 2008 as part of its initial deployment, using fiber-to-the-node (FTTN) and fiber-to-the-premises (FTTP) technologies.
Financial and other terms of the agreement were not disclosed.
Find More Information Online:
AT&T Delivers Content in New Ways – Kieran Nolan, AT&T VP–Consumer Marketing for broadband and U-verse services
U-verse – AT&T plans to bring IP-based services, including video, to millions of customers.
Delivering the Digital Lifestyle – Anywhere, anytime, on three screens: the TV, the PC and wireless phone.
For more information, contact:
Office: (214) 665-1314
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AT&T Inc. is one of the world's largest telecommunications holding companies and is the largest in the United States. Operating globally under the AT&T brand, AT&T companies are recognized as the leading worldwide providers of IP-based communications services to business and as leading U.S. providers of high speed DSL Internet, local and long distance voice, and directory publishing and advertising services. AT&T Inc. holds a 60 percent ownership interest in Cingular Wireless, which is the No. 1 U.S. wireless services provider with 57.3 million wireless customers. Additional information about AT&T Inc. and AT&T products and services is available at http://www.att.com.
GSN, the network for games, is the only U.S. television network dedicated to game-related programming and interactive game playing. The network features game shows, reality series, documentaries and casino games. As the industry leader in interactivity, GSN features over 133 hours per week of interactive programming, which allows viewers a chance to win prizes by playing along with GSN’s televised games via GSN.com. Now reaching nearly 60 million Nielsen homes, GSN is distributed in the United States through all major cable systems, telcos and satellite providers. The network is jointly owned by Sony Pictures Entertainment and Liberty Media Corporation. For further media information, visit GSN’s press Web site at corp.gsn.com.
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For more information and detailed disclaimer information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.
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