Fizz Dispense Optimization Group and Micro Matic USA, Inc. Announce North American Strategic Alliance

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Fizz and Micro Matic have announced the creation of a North American alliance that creates a combined resource for draught beer dispense systems and beverage gas supply systems.

Fizz Dispense Optimization Group, LLC and Micro Matic USA, Inc. have launched an initiative offering a comprehensive program providing draught retailers in North America with a single point of contact for all products and services related to draught beer equipment and hospitality gas supply systems. This alliance creates an unprecedented value to retailers that currently rely on multiple vendors to supply draught system specifications, equipment, installation, ongoing maintenance/service, bulk CO2, beer gas systems, cylinder helium and nitrogen.

In the past, a restaurant owner planning to install or improve their draught beer system was faced with a dizzying array of vendors and products promising quality draft dispensing equipment.

More often than not the systems installed by different vendors failed to work properly together resulting in unnecessarily high draught costs and inconsistent quality. Engineers and managers at Fizz and Micro Matic set about to change all of that.

Derrick Gordy, Business Development Manager with Fizz, stated: “Draught retailers have been searching for a single point of contact to manage and optimize their draught beer programs. Now they have the ability to work with an organization that can design, install and service draught dispense and gas supply systems anywhere in the US & Canada.”

Tom Geordt, Micro Matic’s Director of Training and Business Development stated: “It has always been Micro Matic’s philosophy that good draught beer requires good education, good practices and consistent application of technology. We anticipate great results from this partnership with Fizz and look forward to a changed marketplace in draught dispense.”

Micro Matic entered business in 1953. With constant focus on innovating practical customer solutions Micro Matic has grown to a company with manufacturing and sales locations across the globe with US locations in CA, IL, FL & PA. Fizz is a leading supplier of standard and custom gas systems serving a wide variety of food and beverage applications. For more information, visit or


Dick Mich, Director of Marketing, Fizz Dispense Optimization Group, LLC, 800-253-6610

Tom Geordt, Director of Training, Micro Matic USA, Inc., 800-435-6950

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