Consumers Turned Off by Problems with Apple and Dell Recall of Laptop Batteries

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Mobile professionals are seeing a loss in productivity after two major computer-makers recall popular laptop batteries. While consumers wait for a replacement, cell phones and PDAs are working overtime to pick up the slack. To survive the battery crunch, industry experts point to external battery packs as an all-in-one portable power solution for most mobile devices including laptops affected by the recall.

Following Dell’s August 14th recall of 4.1 million notebook batteries, Apple Computer’s similar recall of its popular iBook and PowerBook batteries leaves many consumers tethered to the wall outlet waiting for their replacement battery to arrive. While both computer-makers are offering free replacement batteries to affected users, consumers whose livelihood depends on mobile technology are wondering what to do in the meantime.

Business travelers are especially vulnerable to the recall. At Portland International Airport, Christyne Perigo, a freelance graphic designer, checks email on her BlackBerry. She laments, “I’m lucky to have another way to get online. I wasted a half hour walking the concourse looking for a place to plug in my iBook.”

Across the country, mobile professionals are witnessing a significant decrease in their productivity. Notebooks remain tucked away in briefcases, as cell phones and PDAs pick up the slack. Perigo quips, “My BlackBerry’s battery will be fine for the trip back East, but I don’t think my iPod will make it.”

Battery expert Sean Murray, the founder and CEO of Battery Geek Inc., is not surprised that consumers are relying more heavily on other handheld devices. “The battery crunch extends well beyond the immediate problem with notebook computers, and it’s to be expected that consumers are going to exhaust the batteries in their cell phones and PDAs as well.”

Waiting for a Powerful Solution

Last month, Battery Geek Inc. introduced its latest external rechargeable battery, and since then, the Portable Power Station has earned a strong reputation for its reliability and versatility. Designed with safety in mind, the Portable Power Station comes equipped with internal circuitry to prevent overheating and meltdown.

Murray adds, “The Portable Power Station is compatible with virtually any mobile device and provides as much as over 3 times the battery life for notebooks, iPods, and smart phones depending on the unit.”

Both the Apple.com and Dell.com websites advise consumers affected by the recall to remove and discontinue using the battery immediately, but despite safety concerns, many mobile professionals are reluctant to trade in their freedom. “When I’m on the road, I only have limited access to power,” Perigo said, “It’s impractical to work without a battery.”

However until the replacement battery arrives by mail, consumers are looking for other ways around this inconvenience. Murray identifies with their frustration, offering overnight shipping and a one-year extended replacement warranty on all Battery Geek products. Murray enthuses, “The Portable Power Station should offer the consumer some consolation to the current battery recall headache, and as a bonus, increase the functionality of all mobile devices in the long run.”

Consumers like Perigo may have never heard of external battery technology, but as mobile professionals are left with few options, Battery Geek offers a viable solution to the battery recall. Perigo says, “I’ve never considered myself a technophile, but when I’m out of juice, I feel so lost.”

For additional information on The Portable Power Station and the entire line of portable power solutions from Battery Geek, visit http://www.BatteryGeek.net.

About Battery Geek Inc.

Battery Geek Inc. specializes in state-of-the-art external batteries designed to give electronic devices the longest possible run time while keeping them operating at their highest performance. In addition to presenting batteries and accessories for sale, Battery Geek is committed to providing knowledge and education regarding battery power.

Consumers affected by the Apple or Dell battery recall are invited to visit http://www.batterygeek.net and use an online form to request a free battery audit to help them determine the best power solution for their laptop, cell phone, portable DVD player or other mobile device.

Contact:

Kevin Eich

Battery Geek Inc.

USA: 1-866-466-6122

UK: 0203-002-0494

http://www.batterygeek.net

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