Start of New School Year is a Good Time to Re-Think School Fundraising strategies

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Students in Ft. Lauderdale, FL last year refused to raise money by selling unhealthy snacks. Other youngsters may find better strategies, too.

During the 2005-2006 school year, a group of 4th and 5th graders at North Side Elementary School in Ft. Lauderdale, Florida decided they didn’t want to sell unhealthy snack foods to raise money for a field trip to Washington, DC.

This year, students across the country may follow that lead to find better, healthier ways to raise funds. If they do, their search may well lead them to Reusable Planet, a web-based business that offers schools, clubs and other organizations an earth-friendly (and healthy) way to raise money.

In the past, students often raised funds by selling candy or other snack foods to friends and relatives. But Reusable Planet offers a fun program that allows students to steer friends, family members and others to, where they can buy re-manufactured toner and inkjets, with some of the sale proceeds going to the students’ classroom or school.

Schools, classrooms or non-profits can make $1 in cash for every $10 worth of printer ink cartridges that are purchased.

“Youngsters have been working hard to raise funds in all kinds of ways for many years,” said Dan Salazar, Reusable Planet’s president. “We envisioned something a little different – fund-raising that generates much-needed money while actually helping the environment at the same time.”

Another part of the Reusable Planet program involves recycling; students can raise funds by collecting old printer inkjet and toner cartridges and selling them to Reusable Planet for cash.

The students in Ft. Lauderdale brought national attention last year to the methods that many schools have used to raise money for extracurricular events, field trips and other needs. The youngsters said they had learned about good nutrition in school, and didn’t believe that selling snack foods was a goods way to raise money.

Their $16,000 field trip to Washington, DC was ultimately paid by Veronica Atkins, whose late husband, Dr. Robert Atkins, had developed the Atkins Diet.

Personal computers have greatly increased productivity, but one downside is the sheer number of old ink cartridges that are thrown away. Industry experts estimate about a million ink cartridges are thrown away every single day; and only a very small percentage are recycled.

To learn more about inkjet recycling, fundraising and Reusable Planet, visit


Reusable Planet is a web-based business that offers enlightened – and fun – new ways for schools and other organizations to raise money while being kind to the environment. Youngsters can raise money while “giving back” to their community and the environment. To learn more, visit


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