Software Cinema Teaches the Fundamentals of Adobe® Photoshop Elements in an Easy-To-Learn, Step-By-Step Format

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Interactive Training Tutorials Taught by Photoshop Experts Mike McHugh and Wayne Rankin

Software Cinema, a leading software training company supporting the digital imaging industry of photographers, videographers and graphic artists, today announced their latest Workshops-On-Demand and Product-On-Disc interactive training series featuring Mike McHugh and Wayne Rankin, two of the How to Wow digital photo experts.

The new two-disc Photoshop Elements training series is perfect for digital photography beginners and hobbyist who want to learn basic editing and retouching techniques in an easy-to-follow training environment. And with the Workshops On Demand option, viewers can purchase the Elements Training lessons and have online access for 90 days, returning anytime 24/7 to view the lessons.

“Viewers will feel as if they are being taught over 45 editing and digital photo enhancing techniques by a personal Photoshop coach – all in the comfort of their own home and on their own time schedule,” said Gary Burns, director of operations at Software Cinema.

The first disc, How to Wow – Photoshop Elements Fundamentals, will teach viewers the fundamentals of Photoshop Elements including the Organizer, Edit Workspace, Elements Workspace and Camera Raw, as well as color management techniques. Explore image size and resolution, making selections, using layers, cropping, straightening, correcting perspective, tonal and color corrections and noise reduction. See how to retouch and restore photos and how to remove or replace objects.

The second disc, How to Wow – Photoshop Elements Creations, allows viewers to get creative with Photoshop Elements through techniques like Pen and Ink Watercolor, Wrapping Paper, Book Covers, Promotional Cards, PDF and Multimedia Slide Shows, Greeting Cards, Scrapbooks and much more. Work with the included How to Wow custom Presets, make your own digital signature and create panoramas, Web Photo Galleries and custom contact sheets.

Software Cinema’s two-disc release featuring Mike McHugh and Wayne Rankin is the second of several Photoshop Elements training products the company has planned for 2006.

Pricing and Availability

Software Cinema’s two new Photoshop Elements Product-On-Discs featuring Mike McHugh and Wayne Rankin are now available for $45.00 each. The Workshops-On-Demand option is available for $29.00 with unlimited access for 90 days. Workshops-On-Demand requires a broadband Internet connection. Both products can be ordered by going to

About Mike McHugh

Mike McHugh is Australia’s Premier Photoshop & InDesign Trainer and Co-author of the new How to Wow InDesign book. As a Certified Adobe Expert and Certified Training Provider, Mike has been partnering with Adobe for almost three years. Mike is often called upon by Adobe Systems to speak at functions and provide support for Adobe customers. Mike comes from a Pre-press, Finished art and Graphic Design background. With many large Publishing, Advertising and Design clients in Melbourne and Sydney Australia, Mike has years of practical knowledge he can put into practice.

About Wayne Rankin

As a designer, Wayne is the recipient of many awards, both in print and new media, and has been published in many Australian and international publications. Wayne co-founded the Australian Graphic Design Association [AGDA] in 1988, and served as National and Victorian president for four years. He is a member of RMIT’s Multimedia Industry Council, was a member of the Premier’s Task Force on Communications and Multimedia Development for the State of Victoria and sat on the Multimedia Content Advisory Group for Education in Victoria. He is also a member of the National School of Design’s Advisory Committee at Swinburne University of Technology.

About Software Cinema

Headquartered in San Diego, California, Software Cinema is a privately-held company and strategic partner of Adobe Systems focused on interactive learning for the digital imaging industry. Through Training Camps, Programs on Disc, Workshops-On-Demand and Video Presentations, Software Cinema brings proven techniques from the top names in the industry for fundamental and advanced education. For more information, please visit


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Sarah Znerold
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