New York, NY (PRWEB) August 30, 2006
Internet Traffic Solutions (http://www.itsontarget.com) a leading online marketing firm has announced the launch of its website Usability Review Contest. Beginning August 30th, entries for both new and established sites can be submitted through the ITS site for the chance to win a free site usability review.
“Why invest in site usability?” asked ITS CEO Mayer Reich. “A site that’s difficult to use can prevent potential customers from accessing or retrieving the necessary information to make a purchase. Online shoppers spend most of their time and money at websites with the best usability. Having a well designed site that’s easy to navigate makes it easier for users to find what they’re looking for and to buy it once they’ve found it.” Reich added, “While poorly designed websites lose customers, those with user friendly navigation and features gain their visitors trust and do repeat business.”
According to usability guru Jakob Nielsen 44% of users do not succeed in finishing their purchase on e-business websites due to poor usability.
Entries for the ITS Usability Review Contest may be submitted from August 30th until October 1st. To enter simply visit the ITS Usability Review Contest page and enter your site’s info as well as why you should be chosen. Three winners will be chosen to receive a full usability review as well as pre and post review site analysis. After the contest winners are announced, Internet Traffic Solutions will begin the usability review process for each site.
Internet Traffic Solutions (ITS) helps businesses implement powerful marketing strategies for increased online revenue. With years of experience in pay-per-click marketing, search engine optimization, online PR, and traditional offline marketing methods, ITS builds brand and company awareness that creates and develops a steadily growing online presence. ITS is currently developing new technology to assist companies in their quest to dominate their niche by utilizing superior search engine marketing techniques.