ODIN technologies EasyTag™ Scientific Tag Testing Software Goes Global

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EasyTag™ enables end users testing in European and Japanese frequencies.

ODIN technologies (http://www.odinbudapest.hu), the leader in the physics of RFID deployments, testing, and optimization software announces today the release of EasyTag™ for international markets. EasyTag™ is the only tag testing product capable of working in every UHF frequency range worldwide. With EasyTag™, end users and labs can scientifically measure the performance of different tags and locations on products in different geographies. This allows users to pick the right tag and right location for their needs, ensuring 100% read rate possibility.

“Until now, European, Japanese and other overseas markets have been unable to conduct scientific testing of tagged products, EasyTag™ allows people for the first time to be able to test for their local frequency requirements from 860 – 960 MHz,” commented ODIN technologies VP of Client Architecture Kevin MacDonald, “EasyTag™ is the only product on the market that can test for the critical metrics of Power Effectiveness and Orientation Sensitivity of tags applied to product.”

EasyTag™ for international frequencies will allow overseas markets to tag products in a way that will make it possible to achieve 100% read rates in real world applications. The current trial and error methods being used can be replaced with verifiable accuracy into where a tag should be placed and which tag should be used.

About EasyTag™ software

Mr. MacDonald commented, “Our development teams have been working on tag testing software for over three years. With Trifecta™ initially and now EasyTag™, end users can have the same testing rigor that would come with hiring a Ph.D. in physics, in a tool that is easy to use for even novice users.”

András Kormanik, the CEO of ODIN Budapest commented “ODIN’s proven methodology has already been recognized in the European market. With the addition of the EasyTag™ tool, ODIN continues to lead the pack in using the physics of RFID to get 100% accurate performance.”

EasyTag™ is available online at ODIN technologies Store. (http://www.odintechnologies.com/store.html)

About ODIN technologies

ODIN technologies is the leader in the physics of RFID infrastructure testing, and solution design and deployment. ODIN technologies leverages its team of RF engineers, physicists and software developers combined with its laboratory facilities to provide RFID consulting services to end users. ODIN Budapest, as the regional center of ODIN technologies, is poised to become the leader in the physics of RFID implementations and testing in Europe. It has opened an 8,000 square foot testing lab and deployment facility. The company is led by proven entrepreneurs and is partnering with the Hungarian Government Agency, Swiss investors and leading Universities. ODIN Budapest has the advance protocols, methodology and software developed by the world’s leading RFID company, ODIN technologies, and will be specifically customized for Europe and ETSI standards.


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Szilvia Zilahi
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