Eatontown, NJ (PRWEB) August 31, 2006
Lanmark Group, a full service healthcare advertising, marketing, and communications agency, was recently chosen as a finalist in the 32nd Annual JASPER Awards which are presented by the Jersey Shore Public Relations and Advertising Association (JSPRAA) to recognize excellence in communications. The healthcare agency was nominated for three projects created by its marketing and public relations department:
- Excellence in Writing/Media Kit: For the media kit Lanmark developed for the launch of LED Dental Inc.’s VELscope - an innovative oral mucosal screening device designed to detect oral cancer in its earliest, most curable stages.
- Media Relations/Press Release: For a press release Lanmark wrote for Ansell Healthcare commorating the company’s 100 year’s of innovation in barrier protection products. The nominated press release resulted in a feature business article in the Asbury Park Press.
- Public Relations Effort/Integrated Campaign: For an integrated marketing and communications plan prepared for Ansell Healthcare.
According to Lanmark Group marketing director Michael Caiafa, “One of Lanmark’s distinguishing features is its in-house, multi-disciplinary marketing department. We are very proud that examples of the strategic value we provide our clients have been recognized by the JASPER Awards.”
As a nominated finalist, Lanmark Group’s three entries will receive either a silver or gold JASPER Award, and may be eligible for the prestigious Helen Hoffman Best of Show or the President’s Choice Award. Actual awards are kept confidential until the night of the Awards Dinner, which will be held on Friday, September 15th at the Robert B. Meyber Reception Center located at the PNC Bank Arts Center in Holmdel, New Jersey.
Founded in 1965, the Jersey Shore Public Relations & Advertising Association (JSPRAA) is comprised of advertising, graphic design, marketing and public relations professionals who are dedicated to enhancing professional growth and raising the bar for standards of excellence in communications in central New Jersey and throughout the state.
About the JASPER Awards
Established in 1974, the JASPER Awards honor excellence in communications. The competition invites participation from all JSPRAA members and non-members who conduct business in New Jersey. Entry fees support the James R. McCormick Scholarship Fund, which was established in 1983 to deliver financial assistance to students at the Jersey Shore who showcase excellence in the communications and advertising disciplines.
About Lanmark Group
Founded in 1977 and located in Eatontown, New Jersey, Lanmark Group is an award-winning, full-service advertising, marketing, and communications agency specializing in the healthcare fields. The company’s client roster includes Ansell Healthcare, Darby Group Companies, DentalEZ Group, GE Financial Healthcare, Heraeus Kulzer, Johnson & Johnson, OraPharma, Sirona Dental Systems, Sunstar Butler, and Wm. Wrigley Jr. Company. Accolades include the 2005 MarCom Creative Award, The AGC 63rd Annual Graphic Arts Award, and the New Jersey Business Marketing Association’s 2004 Judges Recognition Award. Lanmark also ranked 12th in NJBiz Magazine’s “Best Place to Work in New Jersey” survey in 2006. For more information, visit http://www.lanmarkgroup.com.
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