New York, NY (PRWEB) September 2, 2006
International fashion model, Malena Belafonte is launching Malena by Malena Belafonte, her own special makeup line for multi-tasking women. This new collection of easy to use cosmetics is designed for the woman on the go who knows what she wants from her makeup and skin care products, but doesn't have time to spend hours in front of a mirror. Malena by Malena Belafonte cosmetics are now available online at http://www.malenabelafonte.com.
“Malena products are designed to help women look glamorous in minutes” says Malena Belafonte.” The products are multi-functional and extremely practical. Products include All-in-One kits that are smaller than a powder compact; powder brush with powder in the handle disbursing it like a pen -- for one handed use; easy to use All-in-One kits that include three great looks; mascara with a liquid eye liner in the handle; lip gloss and lip liner in one; moisturizing glittering bronzer with the scent of a Caribbean night, the perfect brush set and a body candle that turns into moisturizing lotion/oil as it liquefies.
“The concept was born”, explains Malena, "when I found myself standing in front of the mirror with my infant daughter nestled on my hip while l searched for my favorite eye shadow and contemplated how I was going to put on powder with one hand -- let alone open the compact. After realizing that my beauty regimen as I knew it was over, I started wondering: How do we find time to look good with a baby on the hip? How do we pull it all together for a cocktail party after a full day at work? How do we get to look our best in a couple of minutes? How do we travel and remember everything for our face without filling up the whole suit case? I had to find a solution -- for me -- and for all the other multi-tasking women out there. That’s Malena by Malena Belafonte”
“And,” adds Malena, “like my friends and family, Malena products come in all colors and skin types and can be used by everybody!”
Malena Belafonte is an internationally acclaimed fashion model. Having lived in Paris, Milan, Los Angeles and New York, she has appeared in international fashion magazines, fashion shows, advertising campaigns and commercials for clients such as; Elle, Vogue, Harper’s Bazaar, Gucci, Christian Dior, Calvin Klein, 9 West, Donna Karan, Amsale, Oleg Cassini, Lancôme and Oil of Olay to name a few. She is one of the highest paid specialty models; her legs have appeared in the biggest ads around the world.
For Malena, the new cosmetics venture is a natural evolution of a well rounded career in fashion and show business. Malena speaks six languages fluently and has always had an entrepreneurial quest. She started singing and performing as a child, appears on several albums, and recorded, performed and toured with an all girl group in Europe. She was a partner in the magazine “Topmodel” in her native Denmark and has been writing about her experiences in the fashion industry since the beginning of her career. She has contributed to many philanthropic causes, serving as vice president for the charity DISHES. She has been a driving force in raising funds and awareness for pediatric AIDS and HIV.
Malena Belafonte has appeared in several TV shows and movies and owns her own production company, Pink Pirate Productions, which has television, movie and concert production among its accomplishments.
Malena Belafonte is born and raised in Denmark, lives in New York with her two year old daughter Sarafina and her husband David, a Grammy nominated producer and vice-president of Belafonte Enterprises Inc.
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