Science Meets Design in New Online Shop from Pauline Morgan

Tech savvy owner and artist behind the Pauline Morgan jewelry brand strives to meet demands of shoppers by offering a convenient shopping experience, free shipping and free gift wrap at her new online boutique.

Chicago, IL (PRWEB) September 6, 2006 –- Shoppers expect more from online retailers, and the tech background and artistic talent of jewelry designer Pauline Morgan has resulted in a welcoming experience at the new online boutique for her original jewelry.

According to a recent study, online shoppers desire sensibly-priced products, detailed descriptions and simple website experiences, which is no surprise to this former software developer.1 The Pauline Morgan online shop features all of the above plus convenient free shipping options and free signature gift wrapping.    

Although Pauline acquired an early interest in jewelry, her childhood interest in Pac-Man and Donkey Kong took her career down quite a different path: earning a graduate degree in computer science and becoming a software developer. Pauline enjoyed her job, however she still desired to work with her hands and this led her to jewelry design. A bead shop just a few doors down from her Chicago apartment was the inspiration that Pauline needed, and she soon found herself designing jewelry and filling customer orders.

Pauline’s background has led her to take a more scientific approach to jewelry design. “The science of design motivates my work,” explains Pauline. “I am intrigued by the rules of design, the roles of color and proportion, and how rules are broken to create exciting new compositions. The experimentation behind design inspires me. In the end my collection is about having fun, creating drama and feeling good, and I hope it is an inspiration to my clients.”

The new Pauline Morgan online shop is viewable at www.paulinemorgan.com and features her original jewelry, a birthstone chart and information on custom orders.

Pauline’s artistic perspective and technical experience is reflected in her new website which is an answer for online shoppers seeking original jewelry designs coupled with a stylish and pleasant shopping experience.

About Pauline Morgan:
Since 2001 Pauline Morgan has created original, modern jewelry including necklaces, bracelets and earrings using gemstones, vintage beads, natural materials, porcelain, glass and metals for her clients. Pauline creates all of her pieces in her work-live loft in Chicago, Illinois and enjoys both the artistic and business aspects of her company. An avid designer in all aspects of life, Pauline spends her free time designing home interiors, browsing vintage shops and researching the latest fashions.

Website:
Pauline Morgan Online Shop
http://www.paulinemorgan.com

1Source: The Alf Report: eStats 2006

Media Contact:
Pauline Morgan
1250 West Fullerton, Unit 3E
Chicago, IL 60614
Phone: 312-404-4780

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