Irked Magazine Launches Long-Awaited First Issue -- New Website Offers People a Chance to Tell Their Own Story

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IrkedMagazine.com has finally launched its first issue. Featuring a wide array of multimedia content, Irked is dedicated to the basic idea that people improve when they know someone is paying attention. Their slogan is "Make way for the determined..."

On September 12, 2006, at exactly midnight, three highly determined Canadians launched what they call "the resource we never had." Dedicated to the very basic idea that "people improve when they know someone is paying attention," Irked Magazine is committed to helping people tell their own story (their slogan is "Make way for the determined...").

"Some of our contributors will absolutely blow your mind," promises Sacha Vais, Irked’s founder and managing editor. "Take our music critic as a prime example. Joci’s thirteen years old, and deaf, and just about the coolest kid of all time. She listens to music on her iPod, which she plugs directly into her Cochlear Implant, and she’s set to take the music scene by storm."

"No kidding," continues Vais with a mischievous smile on his face. "Disability culture is about to bring the house down. Mark my words, Joci will be running Rolling Stone Magazine by the time she’s sixteen!"

Since launching a coming soon page in May of 2005, Irked’s readership has increased dramatically and steadily, and has already attracted some major media attention. In fact, in addition to the thousands of Canadians who have frequented Irked’s site over the past few months, they’ve also had regular hits from more than 30 countries (and counting!).

In addition to the wide array of multimedia content that appears in Irked’s first issue — including articles, comic strips, photo essays, slideshows, audio clips, and videos — Irked Magazine is also testing out a number of unique media initiatives, including their Borrow a Press Pass program (a pilot project, based on the honour-system, that will allow passionate, well-prepared people a chance to "play journalist" for a day) and their Interv...you? program (a growing database that will eventually match wannabe journalists with people who wanna be interviewed).

The spirit of Irked can perhaps best be summed up by the Winston Churchill quote that appears in big bold letters on Irked’s Crisis Hotlines page: "If you’re going through hell, keep going."

Find out what all the fuss is about at http://www.irkedmagazine.com.

If you would like more information about Irked, or to schedule an interview with Sacha Vais, Paul Aflalo, or Judith Kovalski, contact:

Sacha Vais (Editor-in-Chief): 1.902.405.7662 (sacha at irkedmagazine dot com)

Paul Aflalo (Technological Potentate): 1.514.947.5827 (paul at irkedmagazine dot com)

Judy Kovalski (In-House Counselor): 1.514.830.8446 (inhousecounselor at irkedmagazine dot com)

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Sacha Vais
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