And Now Introducing.com Launches with Online Birth Announcements for the Busy Parent

Founded by a work-from-home mom, And Now Introducing.com launches today offering a unique line of boutique-style online birth announcements geared towards a new generation of busy parents who choose to use email and the Web as the primary methods to introduce friends and family to their new baby.

(PRWEB) September 25, 2006 -- Diddy’s doing it, so is Britney, even Kim Vance, Dallas mom, plans on doing it. Is it a trendy celebrity craze that has suburbia joining in? Nope, just three different examples of time-starved parents putting their most important news ever on the Internet: their baby’s upcoming or recent arrival. And Now Introducing.com announced its launch today offering stylish online birth announcements as the solution for busy parents to quickly inform friends and family about their new baby with the grandeur the event deserves.

As one of the thousands of increasingly overworked Americans, the aforementioned Ms. Vance – the founder of And Now Introducing.com – set out to find an alternative to sending out printed announcements for the upcoming birth of her second son who is due in a little less than two weeks. “When my first son, Noah, was born I spent a fortune on printed announcements that I never got around to sending out,” said Ms. Vance who like many of her peers admits to grossly underestimating how little free time you have as a new parent. “As the work-from-home mom of a three-year-old, I knew this time I needed a different game plan.” And Now Introducing.com was formed from the announcement Ms. Vance created for her personal use after the request for her to create something similar for several expecting moms/friends of hers she had shown it to.

The website offers 18 unique designs with distinct styles for girls, boys, unisex and twin births. A user simply chooses the style they like best, completes the $30 purchase and uploads their baby’s image – 48 hours later they can send an email to friends and family with flair. For 30 days, anyone the customer chooses can access their announcement through a secure page using the username and password issued to them. In addition, a free printed version of the announcement is mailed to each customer as a keepsake. “As a mom, I know how important it is to a lot of parents to chronicle your child’s birth with something tangible,” commented Ms. Vance.

Understanding a new parent might have a need for a printed announcement – say for use by a bragging grandparent – And Now Introducing.com also offers a unique product for an online birth announcement company: a high resolution, printable Adobe Acrobat (PDF) version of the baby announcement that can be printed out as many times as desired at the customer’s leisure.

For those searching for the perfect gift for the hard-to-please mom-to-be, And Now Introducing.com also offers gift certificates for both the online birth announcements as well as the printable versions.

With 18 days and counting until giving birth once more, Ms. Vance knows one thing for sure the second time around: she will definitely be sending out an announcement this time.

About And Now Introducing.com
And Now Introducing.com is a Dallas-based company founded by one busy, work-from-home mom. A subsidiary of privately held Inspired Kids, Inc., the company was founded in 2006 with a mission to provide its customers a beautiful, lasting memory of their child’s birth at a fraction of the time and cost of traditional printed announcements. For more information about the company and its products, go to www.andnowintroducing.com.

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