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Expert Commentator Shel Horowitz Available to Talk About Andrew Fastow Sentencing/Ethics Issues

As sentencing (set for September 26, Docket Number: CR-H-02-0665, before Judge Hoyt in Courtroom 11-A, United States Courthouse, 515 Rusk Avenue, Houston, TX) nears for Enron exec Andrew Fastow, award-winning business ethics author Shel Horowitz is available for comment on the Enron trials and other business ethics issues

(PRWEB) September 22, 2006 -- Sentencing of Enron executive Andrew Fastow is set for September 26, Docket Number: CR-H-02-0665, before Judge Hoyt in Courtroom 11-A, United States Courthouse, 515 Rusk Avenue, Houston, TX. Award-winning business ethics author Shel Horowitz is available to comment before or after the sentencing.

Suggested Questions to Ask Shel (or choose your own):

 
  • What do the guilty verdicts of Lay and Skilling, and the guilty plea of Fastow, mean for American business? For business worldwide?
  • What's the business secret that Arthur Andersen, the company founder, understood--but that the Arthur Andersen accountants who conspired with Enron were clueless about?
  • You say 'nice guys don't finish last!' How can a 'nice guy' attitude generate business success?
  • How did the Tylenol poisoning scare actually help its manufacturer, Johnson & Johnson?
  • Does an ethical attitude matter more in a big company or a small company?

Credentials:
 
  • Award-winning author of Principled Profit: Marketing that Puts People First (and six other books)
  • Founder of the Business Ethics Pledge http://www.business-ethics-pledge.org
  • Regular columnist for Business Ethics Magazine (2005-06)
  • Speaker on ethics to the Public Relations Society of America International Conference, Publishers Marketing Association University, Folio magazine industry conference, UMass Family Business Center, and many other organizations
  • Blogger on ethics issues since 2004
  • Host: Principled Profit: The Good Business Radio Show (WXOJ, Northampton MA)
  • Frequent interviewee in major print and electronic media (see http://www.principledprofit.com/press-room.html#media for detailed list)

Perspective: In the long run, ethics is *good* for business. Ethical, cooperative businesses make more profit, create intense customer and employee loyalty, and have a much better chance of staying out of legal and regulatory trouble. Greed of Enron's senior officials blew apart two companies and had a definite human cost. Guilty verdicts and pleas give hope that the business system s redeemable, but it has a long way to go.

Commentator Personal Profile: Shel Horowitz, 49, copywriter and marketing consultant. Lives on a working dairy farm in Hadley, MA. Married to novelist D. Dina Friedman; two children.

Contact:
Shel Horowitz
Office (and best message number): 413-586-2388
Home: 413-584-3490
Web: http://www.principledprofit.com (book)
http://www.business-ethics-pledge.org (Ethics Pledge)

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