Arizona Town to Make History Nov. 1-3, 2006, with First Effluent Auction

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The Town of Prescott Valley, Arizona is auctioning, beginning Nov. 1, 2006, 2,724 acre-feet of effluent water that can be used to support real estate and economic development. The auction in Prescott Valley is the first of its kind and size in the United States.

The Town of Prescott Valley is auctioning, beginning Nov. 1, 2006, 2,724 acre-feet of effluent water that can be used to support real estate and economic development. The auction in Prescott Valley is the first of its kind and size in the United States.

The auction could generate more than $50 million in revenue, according to the Town’s Water-Marketing Consultant Clay Landry, managing director of WestWater Research LLC, a leading water-marketing and water-asset-valuation firm.

Prescott Valley is 85 miles north of Phoenix and is expected to grow from its current 33,575 residents to more than 52,000 residents by 2025. This growth, along with regulatory requirements that restrict groundwater use in the region, has increased the demand for alternative water supplies in Prescott Valley.

The effluent for auction, which includes the first generation of effluent produced from on-site use of the auctioned effluent, could support as many as 12,000 new homes within Prescott Valley. The effluent could also support industrial, commercial, recreational and wildlife uses or could be resold.*

"Water is a major concern in the high desert. Prescott Valley has put forth considerable effort to develop a long-term water plan that assures the sustainability of our community," Town Manager Larry Tarkowski said.The auction approach to sell effluent is progressive, Landry added." "In much of the country, water is not seen as a scarce resource. The people in the desert know differently. This approach will help establish true market value for water and perhaps new attitudes towards its use, conservation and value," Landry said.

For more information about the auction contact Clay Landry of WestWater Research at 360-695-5233. A general information packet is available upon request.

*Purchasers should review all auction materials and complete their own due diligence prior to the auction to fully understand their rights and obligations with respect to effluent purchased at auction. No warranties are expressed or implied.

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Clay Landry
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