PeerApp, Inc. Named Finalist in 2006 InfoVision Awards For Broadband Innovation at the Core of Greater Internet Efficiency

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PeerApp's UltraBand 2000 was credited with offering a real solution to growing P2P traffic demand by the International Engineering Consortium (IEC), sponsor of the InfoVision Awards. With digital rights management (DRM) systems now available to compensate artists, studios, broadcasters, Internet Service Providers and cable companies, Disney, Warner Bros. and other entertainment industry leaders embrace P2P as a legitimate and highly efficient way to distribute movies, TV programs, music and games.

We are thrilled to have been selected for this honor among the top companies in the industry

PeerApp and its advanced Peer-to-Peer (P2P) bandwidth management solution, UltraBand 2000™, has been selected as a finalist in the 2006 InfoVision Awards for Broadband innovation. PeerApp competed in the Network Core Innovation and Advances category at the Broadband World Forum in Paris.

PeerApp's UltraBand 2000 was recognized for offering a real solution to growing P2P traffic demand created by unprecedented reliance on broadband distribution of motion pictures, music and games. This trend will make the PC the consumer portal of choice for home entertainment. UltraBand 2000 arrives at a time when entertainment production and markets have become more global to overburden ISP networks.

P2P or Peer-to-Peer File Transfer started out as a way to download music without paying for it. Today, digital rights management (DRM) systems are available to compensate artists, studios, broadcasters, Internet Service Providers and cable companies. As a result, Disney, Warner Bros. and other entertainment industry leaders now embrace P2P as a legitimate and highly efficient way to distribute movies, TV programs, music and games.

PeerApp's P2P technology cuts bandwidth use nearly in half by localizing popular movies music and other entertainment content. With P2P traffic taken off the transit line network and last mile upstream, efficiency is significantly improved. The Internet Service Providers (ISPs) get more bandwidth capacity without higher network costs. This means ISPs can offer more value-added service to retain and attract subscribers, increase competitiveness, meet future needs and improve profitability.

The International Engineering Consortium (IEC), sponsor of the InfoVision Awards, will announce the winners on October 10, 2006 at the Broadband World Forum Europe at the CNIT La Defense in Paris. Finalists include Cisco Systems, Inc., Samsung, Alcatel, Ericsson and other industry leaders.

The InfoVision Award recognizes technologies, applications, products, advances, and services judged to be unique and most beneficial to the telecommunications industry. A review committee composed of industry experts from vendor companies, service providers and industry associations judged submissions. Awards are based on:

  •      Value of service or technology in solving recognized technology problems, meeting network requirements, optimizing service and performance, and enhanced service;
  •      Overall quality of innovation and contribution to technology advancement;
  •      Originality and vision;
  •      Potential contribution toward positive industry growth and service;
  •      Market success/acceptance (where applicable); and
  •      Contribution to end-user quality of experience and service efficiency.

"We are thrilled to have been selected for this honor among the top companies in the industry," states Robert Mayer, CEO of PeerApp (http://www.peerapp.com), adding, "It's gratifying to be recognized for a technology that is on the leading edge of a sea change in the Internet, the globalization of the entertainment industry and a marked shift in consumer behavior. With UltraBand 2000, Internet Service Providers will be able to enhance their performance and deliver the content subscribers want -- now and in the future."

About the IEC

A nonprofit organization, the IEC is dedicated to catalyzing technology and business progress worldwide in a range of high-technology industries and their university communities. Since 1944, the IEC has provided high-quality educational opportunities for industry professionals, academics, and students.

In conjunction with industry-leading companies, the IEC has developed an extensive, free, on-line educational program. The IEC conducts industry-university programs that have substantial impact on curricula. It also conducts research and develops publications, conferences, and technological exhibits that address major opportunities and challenges of the information age.

More than 70 leading high-technology universities are IEC affiliates, and the IEC handles the affairs of the Electrical and Computer Engineering Department Heads Association and Eta Kappa Nu, the honor society for electrical and computer engineers. The IEC also manages the activities of the Enterprise Communications Consortium. Please visit http://www.iec.org.

About UltraBand 2000™    

UltraBand 2000™ frees up bandwidth consumed by P2P traffic, significantly reducing the cost bandwidth. UltraBand 2000™ gives ISPs greater ability to manage peak and seasonal P2P traffic and prepare for future P2P traffic growth, while also maintaining and enhancing subscribers' Internet experiences. In addition, the content acceleration feature in UltraBand 2000TM provides new revenue opportunity for ISPs. Return on investment is realized within a matter of months.

PeerApp's UltraBand 2000™ is a scalable, multi-gigabit, carrier-grade P2P bandwidth solution. UltraBand 2000™ works with all major P2P protocols, and is transparent to subscribers during both their P2P & non-P2P experiences.

UltraBand 2000™ caches P2P traffic on scalable Dell blade servers using EMC SAN storage technology. In addition to supporting all major P2P file-transfer protocols, the PeerApp solution manages millions of concurrent connections, while residing in a centralized location to expedite maintenance. UltraBand 2000 supports ISP networks with up to 90% P2P traffic achieving an 80% hit ratio and allows ISPs to manage their networks in compliance with applicable laws.

About PeerApp

PeerApp is the leader in providing Protocol Based Bandwidth Solutions. PeerApp develops and services technologies and products to help ISPs enhance network efficiency, reduce bandwidth cost and enhance subscribers' quality of experience and service. PeerApp products and solutions are suitable for all ISPs providing broadband, DSL or cable service and enable ISPs to manage their networks in compliance with applicable laws. The company is financed by Pilot House, Cedar Fund and Evergreen Venture Partners. For further information about PeerApp technology, products, and services, visit PeerApp at (http://www.peerapp.com) or contact sales @ peerapp.com PeerApp, 381 Elliott Street, #140-L, Newton, MA 02464, tel 617-795-0977. Editorial Contact: Dick Pirozzolo, 781-235-9911 or dick@pirozzolo.com

Specifications are subject to change without notice. PeerApp, the PeerApp logo, UltraBand 2000, and UB2000 are trademarks of PeerApp. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.

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