Glofun Labs Announces Free Download of Latest Location-Enabled Game for Mobile Phones

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Glofun Labs announced today that it is offering free downloads of GPS Fishtrap™ to participants in its Player Feedback Program. This new location-enabled game allows players to collect virtual tropical fish from real-world locations. In exchange for free downloads, participants in the Glofun® Player Feedback Program agree to provide feedback on the game. The game runs on select handsets offered by Sprint.

Glofun Labs announced today that it is offering free downloads of GPS Fishtrap™ to participants in its Player Feedback Program. This new location-enabled game allows players to collect virtual tropical fish from real-world locations. The game runs on select handsets offered by Sprint.

In exchange for free downloads, participants in the Glofun® Player Feedback Program agree to play the game and provide feedback on it. Persons interested in joining the Glofun Player Feedback Program are invited to send an email to GlofunPFP@Glofun.com. Glofun Labs expects to enroll about 150 participants in the program.

ABOUT GPS FISHTRAP

GPS Fishtrap is a strategy game for pedestrians. The goal is to get rich by collecting exotic fish from a virtual sea that overlays the real-world. Game play includes:

  • Deploying and pulling fish traps as you walk your usual real-world routes
  • Monitoring the fish market and selling your inventory when prices are high
  • Earning equipment as you advance through seven levels from Laborer to Mogul
  • Investing wisely in upgrades to expand your operations
  • Buying treasure maps that reward exploration with riches (for adventuresome players only)

GPS Fishtrap offers weeks (and miles) of increasingly-sophisticated game play. The user interface is intuitive, visually appealing, and unlike any any other mobile game available today. (Screenshots are available at http://www.Glofun.com/GPSFishtrap_Screenshots.htm)

A STRATEGY GAME THAT PLAYS OUT IN THE REAL WORLD

The game's "GPS Sonar" displays a virtual sea of 2,500 fishing regions laid out over one square mile of the physical world around you. This sea contains more than 150,000 fish. Different species have different population levels, trapping rates, and market values. You navigate the game world by walking through the real world along whatever route you choose. As you move, the game uses the handset's GPS system to calculate your physical location. It uses this data to move your boat through the virtual sea.

As you walk, you place your traps; you return to them later to collect the fish from them. The optimum location for traps is determined by your personal walking patterns and the fish species' characteristics. For example, if you walk a single path morning and evening, you'll make more money collecting lower-value but faster-trapping species. If your walks are less frequent or your routes are more varied, you might do better with higher-value but slower-trapping fish.

Trapping reduces the local fish populations, and heavily fished regions can be depleted. (Valuable species, because they are less abundant, are the most susceptible to over-fishing.) Fortunately, the sea is repopulated – and the schools are redistributed – each month.

Treasure maps reward adventuresome players for venturing into unexplored territory -- both virtual and real. Hunting for treasures is much like virtual Geocaching.

HOW GPS WORKS

The Global Positioning System (GPS) includes 24 satellites that orbit the earth at a speed of 7,000 mph and at an altitude of 13,000 mph. Each satellite completes two full orbits per day.

Each satellite broadcasts radio waves towards Earth that contain information regarding its position and time. The GPS chip in the handset receives and decodes this information. By combining signals transmitted by several satellites and received simultaneously, the chip can calculate the handset's position on the Earth (i.e., its latitude and longitude) +/- 10 meters. The handset performs this calculation approximately once per second.

ABOUT GLOFUN LABS

Glofun Labs is an R&D company focused exclusively on location-based entertainment. In addition to creating location-enabled games for mobile devices, Glofun Labs also offers its technical expertise to others wishing to develop location-enabled applications. The privately held company was founded in April, 2002. In 2004, Glofun Labs (formerly GloVentures) announced its first title, Glofun RayGun™.

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Lisa Louise Davis
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