Elle Canada and Elle Quebec Readers Jointly Name Tosca Style Best Products for Normal Hair

Highlighting the best beauty products in high cost, mid cost and low cost categories, 800 Elle jury readers tested 277 products from 79 manufacturers in all categories and chose 42 product winners -- including the Tosca Style Shine duo -- for 2007. This marks the first time the magazines have jointly offered their prestigious awards.

(PRWEB) October 16, 2006 -- Readers of Elle Canada and Elle Quebec have found Tosca Style haircare products tested and true for the fourth time in five years in its annual Beauty Grand Prix Awards. Winning with its Shine enhancing shampoo and de-tangling conditioner in the category of shampoos and conditioners for normal hair, Tosca Style president and CEO Jean Pierre Louis accepted the award at the recent gala ceremony held in Montreal at the Ritz Carlton Hotel. Highlighting the best beauty products in high cost, mid cost and low cost categories, 800 Elle jury readers tested 277 products from 79 manufacturers in all categories and chose 42 product winners for 2007. This marks the first time the magazines have jointly offered their prestigious awards.

“It is such an honor to be recognized yet again by Elle Canada and Elle Quebec for our products,” explained Louis. “Winning for the fourth time in five years with different product collections each time shows that our brand delivers more than just that ‘one great product.’ Customer loyalty is as strong as ever. It also reinforces the fact that we at Tosca Style take pride in offering superior products that perform as promised.”

Jurors agreed with Louis about the quality. According to one, “This is a salon experience in a bottle! The small amount made combing through my hair a snap. My hair looked great for days!”

The Elle Canada and Elle Quebec Beauty Grand Prix Awards can be seen in the November 2006 issues.

Tosca Style shampoos, conditioners, styling and finishing products combine 100 percent certified organic botanical extracts, vitamins and protein elements to give unprecedented shine, volume, body and texture to all hair types. Unlike many other shampoos available to salon professionals, Tosca Style shampoos contain no sulfates and no sodium chloride, more commonly referred to as table salt. Therefore they provide moisture and nourishment without irritation.   

JPL International manufactures Tosca Style for the professional beauty industry, and each product comes with a 100 percent satisfaction guarantee. For more information, please visit www.toscastyle.com or call (800) 263-3575.

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