Correspondence Cards Are Back

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The correspondence card has long been a stationery staple for the business-savvy customers of Crane & Co., founded in 1801. Even before the age of e-mail, Crane’s 100 percent cotton correspondence cards were used by presidents, business tycoons, financiers, Hollywood luminaries, and by job-seekers and small businesspeople, all of whom understood the importance of personal correspondence.

In an age when your in-box is overflowing with hundreds of messages in 10-point Arial and your desk is overflowing with hundreds of white sheets with 12-point Times New Roman, one thing is sure to stand out – that handwritten note.

Of course, e-mail is an essential element of the 21st-century world of business. It’s quick. It’s easy. It’s convenient. But its impact pales in comparison to pen on paper.

The best of both worlds today takes the form of the correspondence card. Measuring only 4 1/4 by 6 3/8 inches, it packs a punch far outweighing its size. A note of thanks, a note of congratulations or a note of a job done well is quick, easy, convenient and creates a lasting impression in an otherwise ephemeral world.

The correspondence card has long been a stationery staple for the business-savvy customers of Crane & Co., founded in 1801. Even before the age of e-mail, Crane’s 100 percent cotton correspondence cards were used by presidents, business tycoons, financiers, Hollywood luminaries, and by job-seekers and small businesspeople, all of whom understood the importance of personal correspondence.

Today, those same people are still using Crane’s correspondence cards, but in a business environment that guarantees they will be noticed and remembered for their personal touch. Three short sentences in an e-mail are just another e-mail. Those same three short sentences penned on a fine correspondence card? There is no comparison to the impact. And in the universe of correspondence cards in the marketplace, Crane’s correspondence cards were judged Best Overall by the Wall Street Journal.

Your style, whether purchased by the box or personalized with name, monogram or company logo, can be elegantly expressed on Crane’s correspondence cards. Design options are almost limitless with personalized correspondence cards, but a card with a name engraved top center remains the best impression.

Whether you’re ready to make your first purchase of Crane’s correspondence cards, or you’ve understood their value for years, Crane is currently offering an excellent purchasing opportunity. Until November 5th, you can purchase 75 from a selection of Crane correspondence cards and receive 25 cards free. For more information, please visit http://www.crane.com.

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Peter Hopkins
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