Roseland, NJ (PRWEB) October 20, 2006
The NEWEST Superheroes in Kids’ Health!
Inspired Distribution has signed an exciting new brand called the Body Mechanics™ to its children’s edutainment label, Peter Pan. Inspired Distribution will release the widely anticipated Body Mechanics™ 2-DVD set consisting of a 60 minute, 3D CGI animated movie and an interactive DVD game on February 20, 2007. Inspired has picked up the Exclusive Distribution Rights for North America and Non-Exclusive for the rest of the world.
The Body Mechanics™ is a new children’s property aimed at getting kids active and aware of the importance of a healthy lifestyle by educating them through their preferred means of education –entertainment--rather than being preached to. Featuring superheroes from inside the human body, the Body Mechanics™ portrays a team of “good” guys that fight disease such as Soolyn (insulin) and Gluke (glucagon) as well as a team of “bad” guys that work against the body, such as Beetez II (diabetes 2) and Col Esterol (cholesterol) in an action packed storyline.
The Body Mechanics™ has received advanced praise from well-respected and trusted health experts such as Dr. Mehmet Oz, world renowned cardiac surgeon, regular guest on OPRAH and founder of Health Corps, who explained “I enjoyed the innovative and educational aspects of the Body Mechanics™, but more importantly, my kids loved the characters in the animated movie and began role playing the characters. I knew the Body Mechanics™ had communicated the content effectively when my 6 year old began spraying me with cholesterol.”
To date, the Body Mechanics™ has formed partnerships with Oz’s Health Corps, combined with Touro College to provide content for the Health Corps programs in New York City public schools and the tri-state area. The Body Mechanics™ will be making appearances at public elementary schools in Manhattan and is also working with BODIES…The Exhibition with an appearance and presentation there on Saturday, October 21st open to families and children.
Adrian Knight, Managing Director of Big Red Frog, owner of the Body Mechanics™ brand said, “We are delighted to have formed a partnership with Inspired to distribute our Body Mechanics™ movie & interactive DVD game. This is the first part of the Body Mechanics™ brand to be followed by additional movies, comic books and cartoon series, as well as our in-school elementary program. Don Kasen and his team at Inspired saw the potential for the Body Mechanics™ immediately and they have an outstanding track record. We are excited about what we will be able to achieve together in bringing healthier lifestyles to families across the USA”.
What began as an idea in Australia has quickly become a worldwide initiative. Tony Findlay, the producer, writer, and director of the Body Mechanics™ said, “Being the creator of a brand passionate about helping improve the well-being of children all over the world is an incredible position and one that I cherish”. “Our goal is simple - create a way to show children that their bodies are LIVING THINGS. Once you see that happen, the children then become part of the solution!"
Bill Jemas, CEO of 360ep, and Body Mechanics™ brand agent for licensing and merchandising opportunities added, “After years as President at Marvel Enterprises, I recognize the talent behind Body Mechanics™ who have created characters that are unique, cool and fun and promote a healthy lifestyle to kids in this unique manner. We see Body Mechanics™ as the next major entertainment brand -- the true Superheroes of the human body.”
Body Mechanics™ DVD Pack will be available in retail stores nationwide. For more information please visit http://www.bodymechanics.tv
About Inspired Studios
Founded in 1928, Inspired Studios, formerly known as Peter Pan Industries, is the oldest independent entertainment company in North America. Inspired develops, produces, and distributes video programming, books, films, and television products specializing in fitness and wellness, children's and sports, worldwide. Known originally for Peter Pan children's records, Inspired has evolved as one of the fourth largest producers of Health and Fitness products in North America. Inspired continues to develop and grow, and looks forward to its centennial and beyond. To learn more, visit us at: http://www.inspiredcorp.com
About the Body Mechanics™
The Body Mechanics™ brand, is a new children’s property aimed at getting kids active and aware of the importance of a healthy lifestyle that was created by Tony Findlay. The Body Mechanics™ brand will be engaged in all aspects of children’s entertainment to provide innovative products that range from Animated Movies, Interactive DVD Games, Comic Books, Cartoon Series as well as their involvement with the Health Corps Elementary Schools Initiative. To learn more visit http://www.bodymechanics.tv
The Body Mechanics’ selected charity is the Bluearth Institute (bluearth.org), a non-profit organization dedicated exclusively to improving the health of children through physical activity.
Contact for Inspired:
Laura Smith/ 973-226 -1234 x 312
Contact for the Body Mechanics™:
Faye Rogaski/ 212-579-5300
Contact for Body Mechanics – Licensing
Michael Parker/ 609-919-1007 x221