Charlie Peacock and Bob Hutchins Partner to Launch Premium Digital Content

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Grammy winning record producer Charlie Peacock and Internet marketing veteran Bob Hutchins today announced their partnership in a new online company, Premium Digital Content (PDC).

Grammy winning record producer Charlie Peacock and Internet marketing veteran Bob Hutchins today announced their partnership in a new online company, Premium Digital Content (PDC). PDC will uniquely combine entertainment with the four primary consumer technology categories: HOME, PC, HANDHELD DEVICE, and CAR – each one corresponding to four branded and highly optimized “WatchListen” websites:

ChillWatchListen.com

ClickWatchListen.com

HoldWatchListen.com

DriveWatchListen.com

The PDC approach will enable millions of consumers to discover, use, and enjoy entertainment and technology at home, on the go, and in the car.

“I can't think of a more natural partnership than this one with Charlie Peacock, a musician and entertainment executive who has always been a leader in new technology and entertainment,” said Bob Hutchins, President/Owner of BuzzPlant, a multipurpose Internet marketing firm. “Connecting consumers with amazing entertainment as well as tech products and services for their home, PC, handheld device, and car is a mission we both strongly believe in.”

“I see the home, PC, handheld device, and car -- all of them as dynamic and ultimately inter-related delivery systems for entertainment. Bob Hutchins has the marketing skill to make this connection for online consumers early on, securing PDC’s future, as online sales and digital delivery continue to radically alter consumer behavior and needs,” said PDC partner Charlie Peacock.

“Billions of people rise every day looking for entertainment, information, products and services related to their home, PC, handheld, and car. We live in a time of phenomenal opportunity to reach entertainment and technology lovers anywhere and everywhere,” said Hutchins.

In addition to the leadership of Peacock and Hutchins, the partners have tapped Nick Purdy, President of On The Square Media as the Content & Strategy Chief for PDC. Purdy co-founded Paste Media Group, and was the founding publisher of the award-winning Paste magazine. Purdy’s passion for promoting the most admirable facets of popular culture makes him an ideal leader for this development role.

About Charlie Peacock

Grammy winning record producer Charlie Peacock is CEO/Sr. VP of A&R for Runway Network and Co-CEO/Founder of PDC (Premium Digital Content). Charlie is the founder emeritus of EMI’s boutique label, Rethink, and has served as Head of A&R for EMI’s Forefront label. As the Director of A&R for Rethink, Charlie signed and developed the multi-platinum act Switchfoot and co-produced their multi-format hit, “Dare You To Move.” Charlie has 25 years of experience in the music industry. Known as an innovator both in music and new technologies, Charlie was the first music executive to partner with AOL in the distribution of AOL content on music CDs (circa ’96).

About Bob Hutchins

Bob Hutchins is an Internet marketing veteran and former vice president of marketing and development for Global Tech Resources. He is the owner of the acclaimed Internet marketing company, BuzzPlant, a partner in word of mouth marketing company Ground Force Network, and Co-CEO/Founder of PDC (Premium Digital Content). BuzzPlant is a multipurpose Internet marketing agency that develops and creates awareness and demand on a grassroots basis for entertainment companies. BuzzPlant’s client roster includes Warner Bros. Records, Disney/Buena Vista, Icon Films, Walden Media, Twentieth Century Fox, INO Records, and BMG. Marketing partners include AOL/Time Warner, Yahoo, Beliefnet.com, Google, and many others. Bob and his employees have been featured in The New York Times, Wall Street Journal, Wired Magazine, Fortune Magazine, American City Business Journals, The Dallas Morning News, and The Tennessean.

Media Contact:

PDC

Jessica Graeve

615-522-8934

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Bob Hutchins
PDC
615-522-8934
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