Princeton, NJ (PRWEB) October 24, 2006
Curlaway® Curl Relaxer from Ian Charles® is a new, semi-permanent relaxer that contains no harsh chemicals and is gentle enough to be applied over dyed or previously-relaxed hair without causing breakage. Curlaway's patented formula gently and gradually releases curl and makes hair easier to comb and style. Unlike traditional relaxers, Curlaway Gel is applied as a rinse-out overnight treatment and, with very light application, as a daily, leave-in conditioning-relaxer.
Distributed by Xenna Corporation, CEO C. J. Buck says, "Curlaway is truly revolutionary because of its low pH and gentle method of relaxing curl. It's even safe enough to be used directly on chemically-relaxed hair and on children's and men's hair."
Curlaway Curl Relaxing Gel also offers total styling freedom because only a small amount of curl is relaxed with each application. So styles from natural, loose curls, to ringlets, to big, bouncy curls and smooth waves are all possible with continued use of the product.
Buck says, "The more you use Curlaway, the straighter your hair becomes. Best of all, the straightening effect is reversible - just stop using Curlaway when you have the look you like, or keep using it for silky-straight hair. Curlaway contains no harsh chemicals and relaxes all hair types."
One user reports, "Being reversible makes Curlaway fantastic! I don't have to worry about waiting for too-straight, too flat hair to grow out! I have thick, hard-to-manage hair and I like the way Curlaway gently relaxes my hair."
Additionally, Curlaway's conditioning ingredients -- MSM, grapeseed oil, DL panthenol and castor oil – moisturize and soften brittle or dry hair. It also contains a natural thickener, xanthan gum, derived from cabbage, and an apple fragrance.
Curlaway Gel is a one-step process requiring no neutralization and can be used daily as a leave-in conditioning relaxer or as an easy-to-use overnight treatment.
Curlaway can be purchased at Walgreens in most major cities, including Boston, Philadelphia, Detroit, Houston, Kansas City and New Orleans. For a complete listing, go to http://www.curlaway.com/product_curlaway/walgreens.html. Curlaway can also be purchased online at http://www.xenna.com.
Xenna Corporation is a privately-held, woman-owned company which develops and distributes natural personal care products for skin, hair and nails. All Xenna products are unconditionally money-back guaranteed. To view before and after photos, click on http://www.xenna.com.