Orlando/ShowEast (PRWEB) October 26, 2006
Fandango, the nation's largest online, phone and mobile movie ticketing service, has appointed Robert Macias as its new Director of Exhibitor Relations. The former Director of Marketing for Century Theatres, Macias will help identify, develop and manage Fandango's exhibition relationships, maximize services for the company's current exhibitor partners, and aid in fostering opportunities with potential new partners. He will report directly to Fandango SVP and CIO Rick Butler.
An exhibition veteran, Macias brings 24 years of theater operations experience to Fandango, including seven years as Director of Marketing for Century Theatres (now part of Cinemark), from 1999 until 2006. At Century, Macias was responsible for targeting strategic marketing partnerships and promotional efforts, developing brand strategy and maintaining relationships with all the major studios. Robert has also worked as a General Manger at various exhibition companies including United Artists, Cineplex Odeon, Surf Theatres and Renaissance Rialto.
Fandango, the nation's largest movie ticketing service, sells tickets to more than 14,000 screens and 1,200 theaters. One of the Web's top movie destinations (according to Nielsen//NetRatings), Fandango entertains and informs moviegoers with reviews, commentary and trailers, and offers the ability to quickly select a film, plan where and when to see it, and buy tickets up to 45 days in advance. Fandango is available at http://www.fandango.com, 1-800-FANDANGO and via your wireless mobile device at mobile.fandango.com.
Fandango theater partners include the nation's leading exhibitors: AMC Theatres, Carmike Cinemas, Century Theatres, Cinemark Theatres, Edwards Theatres, Regal Cinemas and United Artists Theatres, as well as American Cinematheque, Brenden Theatres, CineArts Theatres, Cineplex Odeon Cinemas, Cobb Theatres, Colorado Cinemas, Crown Theatres, Flagship Theatres, Galaxy Theatres, Kerasotes Theatres, Majestic Crest Theatre, R/C Theatres, Signature Theatres, Wallace Theaters and Wehrenberg Theatres.