Lead Marketplace Places Auto Dealers in The Driver's Seat

A new twist: auto dealers are doing the driving.

Phoenix (PRWEB) November 16, 2006 -- In a new twist, Auto Dealers are now shopping for their buyers. Leadpile, the World's Largest Online Exclusive Lead Marketplace, says that its Exclusive Lead Marketplace now places auto dealers in the driving seat.

According to The Barnes Report 2006 U.S. Industry & Market Outlook, there are approximately 26,700 new car dealerships in the in the United States, accounting for $684 billion in sales and 1,214,970 jobs.

Leadpile, the first company to ever offer a secure, online centralized location for auto dealers to engage in a lead marketplace for exclusive auto leads, allows the actual originators of leads, and the auto dealers themselves to decide what price they are each willing to sell and buy their auto leads at, and the way in which the lead delivery will take place. The Leadpile marketplace is quickly becoming the favored alternative for auto dealership affiliate programs.

According to Andy Jacob, CEO of Leadpile, "Auto dealers can finally place themselves in the position to receive the benefit of a truer supply and demand curve for leads, which leads to more efficiency and higher ROI's for their dealerships."

Jacob says, "Auto dealers are now placed in the position to have to decide where they will place their most effective advertising dollars. As online advertising continues to occupy a significant portion of many auto dealers' overall advertising budgets, marketing executives will have to further focus on what approach and creative strategies will best increase their return on investment (ROI) and lower their acquisition costs. Bottom line, online auto players will have to pay much more attention to online lead generation and acquisition costs. This is why our online exclusive lead marketplace has been so explosive." Jacob continues, "Only those companies that can keep their acquisition costs in line will bloom in the burgeoning online world."

About Leadpile
Leadpile, in business since 2002, is the World's Largest Exclusive Online Lead Marketplace, Exclusivee Lead Exchange. Leadpile offers the LeadGen "Space" the first ever, secure, online centralized location for buyers and sellers of exclusive leads to engage in an efficient, exclusive, lead marketplace. The Leadpile Marketplace allows the actual originators of leads, and the lead buyers themselves, to decide what price they are each willing to sell, and buy, their leads at, and the way in which the lead delivery will take place.        
    
For Media: 877-LEAD-PILE

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