Salt Lake City Web Development Talent Impacts Global Marketplace
HotWax Media, along with 3point5, delivers highly effective, online retail sales training web site along with supporting print collateral for the large global brands of Patagonia, Mountain Hardwear, Arc'teryx, California Tan, and Suunto.
Salt Lake City, UT (PRWEB) November 21, 2006 -- HotWax Media, LLC (www.hotwaxmedia.com), working directly with online retail sales training community 3point5, recently created highly effective, online retail sales training web sites along with supporting print collateral for the large global brands of Patagonia, Mountain Hardwear, Arc'teryx, California Tan, and Suunto. The introduction of the HotWax Media-produced Patagonia online training site, combined with the marketing efforts of 3point5, led to a 600% jump in usage over two months. That translates to more retail sales people who are familiar with, and thereby better able to sell, the latest product offerings from Patagonia.
HotWax Media is currently working with 3point5 to create further online retail sales training web sites and print collateral for well known brands Keen, Old Town Canoe and Kayak, Ocean Kayak, Necky Kayaks, Carlisle, and Extrasport.
Many of the projects HotWax Media produces on behalf of 3point5 are released at or around the semi-annual Outdoor Retailer Markets. Outdoor Retailer is the leading outdoor industry business-to-business trade event, currently in its 25th year. OR brings together approximately 40,000 attendees, including top manufacturers, retailers, industry advocates and media.
As well, during Q1'07 HotWax Media will be launching two large ecommerce websites - TWP Inc (wire mesh) and Pacific Tweed (luxury clothing retailer). These sites use deeply integrated e-commerce and content management systems to great effect. Both e-commerce sites include highly specific product display, pricing, and fulfillment options that are tailored to individual client needs.
"By using the Web strategically, companies can gain competitive advantages today that would have been physically impossible for the largest global brand to achieve even 10 years ago. By considering the end user and focusing on our clients' goals HotWax Media leverages cutting edge technology for cutting edge returns," said HotWax Media Managing Director Michael K. Bates.
Established in 1997 by Michael K. Bates HotWax Media is a leading expert in the strong, healthy integration of web technology and branding. Timothy J. Ruppert was made partner in 2006. HotWax Media offers business website design and development including interactive Flash development, e-commerce integration, and content management systems, as well as related services including corporate ID, print design, brochures, product sheet, and both physical and electronic direct mail pieces. HotWax Media is located in Salt Lake City's historic Crane Building. HotWax Media | 307 West 200 South, #3005 | Salt Lake City, Utah | 84101 | 888.405.2667 | www.hotwaxmedia.com
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