Do Car Buyers Really Want Telematics? Find out at World’s Largest Telematics Event

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The world’s largest event that maps wireless data’s convergence with the automotive environment is confirmed to take place in Detroit 22 -23 May 2007. Hosted by Telematics update Magazine, Telematics Detroit, now in its seventh year, covers topics as diverse as in-car and aftermarket navigation products, infotainment, safety, security systems, mapping, location based services, tracking and much more.

The world’s largest event that maps wireless data’s convergence with the automotive environment is confirmed to take place in Detroit 22 -23 May 2007. Hosted by Telematics update Magazine, Telematics Detroit, now in its seventh year, covers topics as diverse as in-car and aftermarket navigation products, infotainment, safety, security systems, mapping, location based services, tracking and much more.

It is at this event where senior level key decision makers from across the automotive value chain congregate to meet, plan and do business as the industry moves forward.

Consumers want more. And they want it better, faster, smaller, simpler, and cheaper than ever.

People are spending more time in their cars, and they want their cars to accommodate their digital lifestyles. But do they really want telematics? Or do they just want to plug in their ipods and go?

The car is not just a means of transport, it’s an experience. For road warriors the company car is an extension of the office. For the family,an extension of the lounge. It’s obvious there is a massive potential market waiting to be juiced for the car makers and the suppliers that get the right strategies, at the right price.

Telematics Detroit conference and exhibition is designed from the ground up to give industry executives the low-down on what’s in the development pipeline, which trends are worth watching, what’s hot and what’s not.

This is why the industry’s most successful product designers, engineers, analysts and top-level management executives from Tier 1 suppliers, OEMs, vendors and service providers return to Telematics Detroit year after year.

Organised by the world’s leading provider of telematics intelligence, Telematics Update’s conferences attract the most influential speakers and delegates from all telematics-related sectors of the business world.

Telematics Detroit is the biggest telematics-focused event on the 2007 calendar, and is renowned as an essential event for everyone who needs to stay informed about the latest changes, trends and developments in this rapidly evolving industry.

“No other event draws as many industry leaders, or packs in as much valuable information on the worldwide growth of telematics.” [Transportation Business Manager, Quatech]

Following the winning formula of past events, Telematics Detroit 2007 will feature carefully constructed presentations, panel discussions, workshops, and actual case studies from the thought leaders and decision makers of some of the biggest names in the industry, including BMW, Cingular, DaimlerChrysler, Delphi, Mercedes Benz, Honda, Inrix, OnStar, Maquest, Verizon, Visteon - to name just a few.

Topics up for discussion and analysis include infotainment, navigation, safety, commercial vehicle tracking the emergence of the autonomous car and more.

The team at Telematics Update are keeping certain things under wraps for now, but there will be more announcements in the next few months about the plans for Telematics Detroit and about what will be new for 2007.

To get the latest information as it happens including exclusive discounts, agenda updates, and free industry reports/white papers, visit http://www.telematicsupdate.com/info/127

Contact the Event Director:

Abbie Badcock, phone +44 (0) 207 375 7581,

US toll free: 1800 814 3459 ext 267.

Telematics Detroit 2007 is sponsored by:

Inrix, AMG, Gracenote, Aeris.net, Seagate, ADT, Wavecom, Airbiquity, Telit

About Telematics Update Magazine: Telematics Update provides a free print magazine, weekly e-newsletters and business information for senior executives with an interest in wireless automotive technologies: Telematics Update has been organizing leading business conferences in the USA, Europe and Asia-Pacific since 2000.

Visit http://www.telematicsupdate.com for more information.

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