Laguna Niguel, CA (PRWEB) December 1, 2006
Barbara Bush, the 25-year-old twin daughter of President and Mrs. George W. Bush made headlines recently when her purse and cell phone, which were resting on the floor, were stolen as she dined at a restaurant during a visit to Argentina. What made the crime even more noteworthy was that the theft took place while Miss Bush was reportedly under the watchful eye of the U.S. Secret Service.
Now, for those women who don't have 24-hour protection assigned to them, the simple fact of the matter is that in some areas of the United States, purse thefts account for nearly 37 % of all robberies that occur in a restaurant, bar or office setting. And the reason why is due to a simple dilemma faced by women nearly every time they sit down ...Where shall I put my purse? The back of the chair? The seat next to me? On my lap? Between my ankles? On the table? On the floor?
These concerns are put to rest if the restaurant you've chosen has SecureKlip. http://www.secureklip.com/custom.aspx?id=3
"Every time my husband and I went out to eat, I was faced with those same questions," says SecureKlip, Incorporated, President/Owner Cathy Wood. "Placing my purse on the back of the chair or on the seat next to me is like extending an invitation for a thief. Wedging the purse between my ankles was one of the safest alternatives but makes for a very awkward feeling for dining. By placing the purse on the table, just think of all the places that purse has been before you set the bag in the same space where you are eating and drinking. Placing our purses on floors creates even more problems, because in addition to running the risk of forgetting that it's there, the amount of bacteria that is present on any floor would alarm you. And that's why we created SecureKlip."
SecureKlip is a patent pending, precision-engineered retaining device that provides a safe, secure, convenient and sanitary location for women to place their purse while dining out, enjoying a cocktail at the bar or reveling in the casino experience.
Tuscany Grill in Irvine, California became the first establishment to realize the benefits of SecureKlip, and owner Daniel Carpi is reaping the benefits. "Women are using the SecureKlip," says Carpi. "I think once the public gets accustomed to the idea of using the SecureKlip, they will use it even more." http://www.secureklip.com/custom.aspx?id=4
SecureKlip, Inc., Senior Vice President of Business Development Bob DePew is working closely with Tuscany Grill on educating their clientele. "We heighten consumer awareness by providing customized 4" x 6" tabletop cards for every table featuring SecureKlips at each of our establishments," noted DePew. "And, once the patron utilizes SecureKlip, they quickly realize that this is not a hook. A hook may provide a place to hang things, but a hook provides absolutely no theft deterrence. Because of the patented retention lock tip, SecureKlip requires a deliberate effort to remove a purse or shopping bag." And DePew frequents Tuscany Grill to get a genuine pulse on what women are saying about SecureKlip. "I make it a point to talk to the staff, and a diner recently told one of the waiters that she felt like Tuscany Grill was making the extra effort to make her feel that much more welcome…that much more safe…and that she would definitely come back," notes DePew. "And when you think about it, just putting aside the upsetting and unfortunate experience of having a purse and all of its contents stolen--your driver's license and credit cards--the very real threat of identity theft exists. So as that female patron pointed out, it's not only good customer service to provide SecureKlips for your customers' valuables, it's good business."
Business at SecureKlip, Inc. could be in for a significant up-tick. At the Global Gaming Expo 2006 in Las Vegas, that boasted nearly 4,000 vendors and 25,000 visitors, interest at the SecureKlip booth was many times packed three and four rows deep. "The response was beyond amazing," declared Cathy Wood. "When we began developing the concept two years ago, our focus was mainly on restaurant and bar applications. But moments after I started to explain the benefits of SecureKlip to some of the most influential people in the gaming industry, you could just see the light go on. They got it. And almost every SecureKlip inquiry seemed to finish the same way," added Ms. Wood, "Please, may I have a sample."
SecureKlip, Inc. is currently pursing certification by the Women's Business Enterprise National Council (WBENC) and can be reached through http://www.secureklip.com or firstname.lastname@example.org.
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