New York, NY (PRWEB) December 2, 2006
Secure Email Bill Presentment and Payment (EBPP) technology is spearheading significant global growth for Striata, the international electronic messaging specialist. "The key to this growth has been our PUSH e-billing model, which not only ensures customers receive their invoices and statements every month by secure email but also offers secure electronic payment directly out of the email documents," said Striata CEO Mike Wright, who hosted Striata's International Conference this month.
"There are massive advantages to "Secure PUSH" over the traditional PULL model in which customers must visit a website to view and pay their bills," added Wright. "These advantages are now being recognized by major organizations internationally, which is opening up a strong global growth path for Striata."
Presentations at the conference demonstrated that sending invoices and statements by secure email is gaining significant traction in the United States and has great potential for Striata's operations in Canada, South America, United Kingdom and Australia.
Barrie Arnold, Vice President of Sales for Striata North America, told the conference that the demand for PUSH e-billing by major billing organizations & financial services companies, has increased exponentially over the past year, with 7 industry leaders having signed in the past six months alone. Users range from large utilities CPS Energy of Texas, Whitby Hydro and Quilliq Energy of Canada, to the Allianz Group, Selective Insurance and Sierra Health Services, as well as an expanded global contract with the Westcon Group, a multi-national networking and communications equipment distributor.
"Customers object to having to go to their biller's website, remember yet another username and password, login and navigate in order to pay their bill," said Arnold. "They're used to being sent their invoices and statements every month, which is what the Striata PUSH e-billing model now does with secure email and a facility to make an electronic payment directly out of the secure electronic documents."
These successes in North America have demonstrated that large billers continue to believe in EBPP but have been frustrated by the lack of customer adoption of the website PULL model. The adoption rates for Striata's PUSH e-billing model are climbing steeply and are on track to outperform the original PULL model within months.
"With the PUSH technology, we can allow customers the choice and convenience of paying directly out of the email. It's a simple process of sending an encrypted electronic payment authorization directly to the billing company or their chosen electronic payment provider. The emailed bills can look identical to their paper equivalents (including marketing inserts), and can be printed out and saved by those who want to pay them later or keep them as receipts."
Arnold pointed to recent North American experience showing that consumers are more ready to adopt email payments because of extensive and now almost complete pervasiveness of email usage.
"The process of paying a bill from within the email is significantly more secure than a paper check or website payment. It takes just two clicks, rather than five or more clicks and several page refreshes at a bill consolidator or the billing company's website," said Arnold. "Payments can be made with credit or debit cards or through ACH electronic check. (Whichever the biller offers)
"Of significant interest to companies considering implementing PUSH e-billing is the North American experience that 20% of customers pay their email bills within a day of receiving them."
The experience of the Canadian public utilities company, Whitby Hydro Energy Services Corporation, after implementing their Striata secure email bill presentment solution was that the system enables cost-effective, personalized and secure email delivery of invoices while reducing costs, and improving customer service levels. Paper turn-off rates have increased by 6% in just 6 months.
"Savings have been generated on printing and postage costs and Whitby is reaping benefits from more effective tracking and reporting on bill delivery and payments, as well as reductions in days sales outstanding figures.
In addition to bills and statements, companies like Allianz and Selective Insurance are using Striata's PUSH technology to deliver other types of communication via secure email, such as insurance policy documents, agent commission statements and renewal notices, says Arnold.
"Delivering confidential documents via encrypted email is not only more secure, cost effective and environmentally friendly, but is also dramatically more convenient for customers."
Striata is an application software developer and service provider focused on enabling secure electronic communication. Striata specializes in the secure delivery and payment of bills, statements, pay-stubs, invoices and all other confidential documents, via encrypted email. Striata has been a provider of software and services in the electronic messaging arena since 1999 and has offices in New York, London, Sydney and Johannesburg, as well as partners in Europe, Central & South America, and Asia Pacific. Visit http://www.striata.com.