Punch! Software Enters Strategic Alliance with View22 Technology, Inc. - 3D Home & Landscape Design Leader Enters Online Design Subscription Business

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Punch! Software, the home design software market leader seven years running, today announced a strategic alliance with View22 Technology, Inc., of Ontario, Canada (View22). View22 is the market leader in online 3D design and visualization solutions for the web.

The alliance with View22 will allow us the opportunity to gain access into a new online consumer base. This new offering provides consumers with an intuitive, easy to-use application that lets them drag and drop manufacturers' content into their virtual home environment.

Punch! Software, the home design software market leader seven years running, today announced a strategic alliance with View22 Technology, Inc., of Ontario, Canada (View22). View22 is the market leader in online 3D design and visualization solutions for the web.

Through its alliance with View22, Punch! Software will release an online home design service available for use on the Internet. This solution will provide online users the ability to interactively create, modify, and view a completed home design directly inside their Internet browser.

"While Punch! Software continues to be the market leader in the retail home and landscape design software category we felt it was time to bring our expertise and product knowledge to the web," said Paul Bay, Punch! Software CEO. "The alliance with View22 will allow us the opportunity to gain access into a new online consumer base. This new offering provides consumers with an intuitive, easy to-use application that lets them drag and drop manufacturers' content into their virtual home environment."

"We are excited to team up with the market leader in retail home and landscape design applications and to extend its offering through our patented 3D visualization platform to a mass audience of home and landscape consumers and professionals on the web," said Amnon Zohar, CEO of View22 Technology, Inc.

About Punch! Software LLC

Punch! Software LLC is a provider of home design and landscape design software products. Servicing retail home design, a sub-market of the architecture, engineering, and construction software market, Punch! provides homeowners, designers, and professionals the ability to perform all aspects of home/landscape design, including 3D walkthrough technology.

Headquartered in Kansas City, Missouri, the Company has been operating since 1998. Punch! was the fastest growing software company in the U.S. in 1999, 2000, 2001, and 2002.

About View22 Technology, Inc.

View22 Technology, Inc. is the market leader in online 3D design and visualization solutions; View22's solutions are deployed in a wide range of industries, including retail, home products, building and construction, healthcare, manufacturing, and industrial products. Leading companies such as GE Healthcare, John Deere, Bayer Healthcare, Kohler, Scripps Networks, Masco, and Williams-Sonoma utilize View22's patented technology and interactive visualization applications to enable their customers, sales teams, and dealers to customize, configure, and visualize products in both 2D and 3D through an intuitive Web-based application.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

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Stuart Cohen
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